M.A.C Cosmetics Gets Into the Festival Spirit at the 2011 V Festival!

By M.a.c Cosmetics, PRNE
Sunday, August 14, 2011

LONDON, August 15, 2011 -

M.A.C Cosmetics and the M.A.C Pro Team will be decamping to the legendary V Festival, Hylands Park Chelmsford, to keep a host of top celebrities, performers and guests looking refreshed from dusk until dawn…

The M.A.C Pro Team will be on hand to provide the ultimate festival makeup facilities for VIP guests in the coveted Virgin Media Louder Lounge area on Saturday 20th and Sunday 21st August from 12pm - 8pm.

M.A.C Artists will also have their brushes at the ready backstage in the festival Artists Village where they will be geared up to provide makeup and grooming services to key talent performing over the weekend. Headline acts include Eminem, Rihanna, Arctic Monkeys, Plan B, Ellie Goulding, Bruno Mars, KT Tunstall, The Saturdays, The Wanted, Eliza Doolittle, Mark Ronson, the Business Intl and the Kiser Chiefs to name a few.

Lesley Keane - M.A.C Senior Artist has provided some beauty rules for “Festival Chic” this summer and to make sure the VIP festival goers keep their makeup looking great come rain or shine, M.A.C will be arming guests with Lesley’s festival makeup essentials:

“The main make up obstacle I always hear backstage at festivals is ‘How do I keep my make up on and stay protected in various weather conditions?’ and ‘How do I look glamorous and festival cool no matter my age?’”

Here is a step by step guide to create a popular festival look…

While a shower and hand basin is a luxury, try drenching you’re skin in MAC Fix +, it’s a water spritzer with lots of luxurious ingredients to revitalise and rehydrate skin. While the skin is wet use a MAC Wipe to cleanse and exfoliate the face.

Use MAC Complete Comfort Cream to moisturise the face really working it into your skin. Foundation will never sit well on dry skin.
After a minute apply MAC Prep + Prime Face Protect SPF 50 to the face. This will aid to keep your foundation on, even out uneven skin texture and most importantly, protect against sun damage.

MAC Pro Longwear Foundation is best for festivals due to its longwearing properties, allowing skin to remain fresh and natural looking. MAC Pro Longwear Concealer is to cover any blemishes or hide dark circles from late nights!
To set the foundation dust MAC Prep + Prime Transparent Finishing Powder all over the face.
Bronze the skin by blending MAC Studio Careblend Pressed Powder in Medium Deep under the cheek bones and up to the temples.

If you like the dewy look apply MAC Lustre drops in Gold Rush across you’re cheekbones, or for darker skin tones try MAC Margin Powder blush.

Apply MAC Coffee Eye Pencil all around the inside of the eye and smudge it outwards into the lash line with a #219 Pencil Brush.
Then apply a small amount of MAC Paint Pot in Constructivist across the lid and into the socket using a #224 Tapered blending brush, and then blend it underneath the eye.  Apply MAC Wood Winked Eyeshadow over the centre of the lid to give a high metallic sheen.

Curl the lashes and apply a generous layer of MAC False Lash mascara to the top and bottom lashes.

Line the lips with MAC Oak Lip Pencil. It’s a lovely nude brown tone. Add MAC Lush Amber Lipstick across the lips; try pressing it in with your fingertips for a natural look.

Dean Rudd M·A·C Pro Trainer has taken inspiration from this year’s decadent Virgin Media Louder Lounge theme of Rococo, developing four gorgeous looks to recreate on celebrity and VIP guests. The bespoke designs include Smoke-Coco, Love Rococo, Rock-Coco as well as an intricate thespian-inspired Golden Leaf creation, giving guests an instant festival beauty fix with a twist of baroque glamour.

These are a few of the many options that the M.A.C Artists will be on hand to apply - guests can be as creative as they want! M.A.C will have twelve dedicated makeup stations in the tent where visitors can come to get the ultimate festival beauty look!

About M.A.C Cosmetics……….

M.A.C Cosmetics is the leading brand of professional cosmetics and continuously and actively liaises with the worlds of music, film, television and theatre. The M.A.C Pro Team can be found on-set at photo shoots, high profile celebrity events and behind the scenes at fashion shows throughout the world.

About V Festival……….

V Festival takes place 20th - 21st August at Hylands Park, Chelmsford, Essex and Weston Park, Staffordshire.  For more information check out - www.vfestival.com.  V Festival is now in its 16th year and was the first UK festival to operate over two days and swap line-ups overnight. Artists who have performed include The Killers, Kylie, Foo Fighters, Blur, Oasis, Kings of Leon and Radiohead

For further information on M.A.C at V Festival please contact: Ruth Wiles, t: +44(0)870-034-6858, e: rwiles at mac-cosmetics.co.uk; Jane Walsh, t: +44(0)870-034-6514, e: jwalsh at mac-cosmetics.co.uk; Anaïs Roc, t: +44(0)870-064-6554, e: aroc at mac-cosmetics.co.uk; Ann Harrison, t: +44(0)870-034-6898, e: anharrison at mac-cosmetics.co.uk

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