Maxa Technologies Appointed Master Distributor for Bluebird Soft and its Range of Pidion Mobile Computers

ALTRINCHAM, England, November 1, 2010 - Maxa Technologies (Maxatec), specialist supplier of hardware and services
to the Mobile, Automatic Identification and EPOS (
www.maxatec-europe.com/) market sectors, today announced it has been
appointed Master Distributor for the Pidion range of mobile computers. The
agreement covers UK and Ireland.

Bluebird Soft's Pidion range of mobile computers is fast becoming one of
the best on the market, with flexible functionality and ergonomic design
leading the way. The product portfolio is suitable across a wide variety of
industries including, but not limited, to field force automation, logistics,
construction, government/public sector and retail.

Eric Seon, Sales Manager for UK and Ireland at Bluebird Soft said, "We
are very pleased to be working more closely with Maxatec. A long established
business such as Maxatec offers suppliers and customers stability, security
and not least, a wealth of knowledge and experience".

Seon continued: "The mobile computing marketplace in the UK and Ireland
is extremely competitive, having focus on our product set is a pre-requisite
for any of our distributors. Maxatec is focusing on our product range, they
have an extensive reseller network and a very strong technical support team,
which is essential for the mobile computing arena. We believe all these
factors give a very strong foundation on which to grow the Bluebird
business."

The latest releases within the Pidion range include the BM-170 and
BIP-7000. The BM-170 is a semi-rugged PDA designed to withstand multiple 1.5m
drops, and has a crack resistant TouchWindow LCD as well as high speed data
communication and best-in-class performance. The 806 MHz processor and
Windows Mobile 6.5 operating system deliver maximum computing power with easy
system integration.

The BIP-7000 is a smart, but rugged, mobile computer providing flexible
functionality with data collection and communication capabilities. Rated to
IP65 and designed for comfortable handling, the BIP-7000 provides
communication options to meet everyday business needs as well as delivering
industry-leading computing power.

Steve Berry, Sales Director at Maxatec, said : "We are delighted to be
given Master Distribution status for the Pidion product set. The mobile
computing sector continues to grow at a very rapid pace and we are proud to
have carved such a strong partnership with one of the leading providers to
this industry. We are already getting tremendous traction on this product set
from our reseller base, and the dynamic and competitive nature of the
industry is driving more resellers to our door looking for a product with
which they can differentiate themselves." Berry continued: "Reliability and
performance are critical factors for the mobile computing market. Individuals
and businesses want information quickly and accurately, Pidion products do
just that and much, much more."

Maxatec, unlike most of its competitors, offers a limited range of mobile
computing devices and mobile printers (
www.maxatec-europe.com/content/pages/applications/mob.shtml) enabling
the company to focus on one or two product sets and position itself as a
specialist distributor for each of its suppliers, delivering superior support
and service to its customers.

For more information visit:
www.maxatec-europe.com/press/2010/11/bluebird

About Maxatec

Maxatec is an ISO 9001:2008 certified, Value Added Supplier of Specialist
IT Hardware and Services to the Auto ID, POS and Mobile markets. As well as
offering own brand products, Maxatec's product portfolio includes
CognitiveTPG point of sale and bar code label printers, NCR POS terminals,
Datamax-ONeil portable receipt printers, Sewoo portable label printers , TSC
industrial label printers, Zebex bar code scanners, MMF cash drawers, Firich
(FEC) Touch screens, Bluebird 'Pidion' and SAMMI mobile computing devices.
Maxatec also offers software and services including NiceLabel label design
package, and a wide range of consumables (paper, labels, ribbons), spare
parts and in-house and on-site service capabilities. The Maxatec brand is
synonymous with high standards of service as well as high performance, high
quality products.

About Bluebird Soft

Since established in 1995, Bluebird Soft Inc. has developed constantly
together with our partners as the leading provider of mobile computer. We
have always released innovative products timely to market that meet the
expanding needs of our customers, which is the essential factor to success in
a mobile computing business.

Today, Bluebird Soft Inc. possesses Pidion product lineup integrated with
the latest technologies - including HSDPA, RFID, GPS and Windows Mobile 6.5 -
which are growing demands for convergence terminals. We have been devoted to
supply reliable products which are fully executed various tests - water/dust
proof, drop, temperature/humidity and user field tests.

Bluebird Soft Inc. has strengthened our business capacity with
distribution partners in 80 countries throughout the world. Our customers and
partners reap the benefits of sales increase, productivity improvement and
labor cost reduction. We will continue our efforts to provide top quality
products and superlative service driving enterprise value.

    For more information about Maxatec:
    Tel: +44-(0)-161-942-7850
    Fax: +44-(0)-161-927-7664
    info@maxatec-europe.com

    For more information about Bluebird Soft Inc.:
    Tel: +82-70-7730-8214
    Fax: +82-2-548-0870
    ally@bluebird.co.kr

For more information about Maxatec: Tel: +44-(0)-161-942-7850, Fax: +44-(0)-161-927-7664,
info at maxatec-europe.com; For more information about Bluebird Soft Inc.:
Tel : +82-70-7730-8214, Fax : +82-2-548-0870, ally at bluebird.co.kr