MORE TH>N Joins comparethemarket.com to Offer Customers Greater Choice and an Even Better Deal

LONDON, February 1, 2011 - comparethemarket.com (www.comparethemarket.com/), one of the UK's
leading price comparison websites, is pleased to welcome MORE TH>N to its
panel for Pet insurance products. MORE TH>N, with over 2 million customers
already, is one of the UK's biggest advertisers for pet insurance
(www.comparethemarket.com/more-products/pet-insurance/) and will bring
its expertise and desire to the comparison website to go that extra mile for
its customers.

MORE TH>N's customer-friendly approach to the best deal and great service
is completely in line with comparethemarket.com's commitment to its
customers, who will benefit from a wider range of cover including cover for
older pets and free access to a 24/7 vet helpline.

comparethemarket.com is a modern phenomenon. When it launched it 2007 it
was receiving 50,000 hits a month. It's now in excess of two million, with
more and more customers returning every day for the best possible deal on the
market for their insurance needs.

"MORE TH>N is a great brand," says comparethemarket.com Commercial
Director Jeremy Moll. "We pride ourselves on bringing our customers insurance
providers who offer truly beneficial products that meet their insurance
needs. Our site is all about offering our customers a variety of quality
products at the best deal for them."

Ian Exworth from MORE TH>N said: "As one of the UK's leading pet
insurers, MORE TH>N is delighted to offer our products through
comparethemarket.com. We're really pleased to be able to help offer the
site's customers even more choice when buying their policies, and are
confident our offerings will fit their needs as well as their treasured cats
and dogs."

For further press information, please contact comparethemarket.com Press office at Comparethemarketpressoffice at goodrelations.co.uk or on +44(0)20-7861-2551