OnRelay and Swisscom Partner Around Mobile PBX

By Onrelay, PRNE
Sunday, January 9, 2011

LONDON, January 10, 2011 - Swisscom and UK-based software vendor OnRelay have agreed to expand their
partnership around OnRelay's new Unified MBX (UMBX) solution. UMBX was
introduced by OnRelay in 2009 and has been trialed by Swisscom during 2010.
The agreement allows Swisscom to resell Unified MBX to its business

OnRelay's Unified MBX is an all-software Mobile PBX that supports VMware
and Xen based Cloud deployments as well as carrier grade hosting with
tenanting, high availability and disaster recovery. In addition to its market
leading MBX Fixed Mobile Convergence (FMC) software, UMBX includes a complete
open source IP PBX, sipXecs v 4.2, which contains a wide range of new Unified
Communications features, including unified messaging, web conferencing,
enhanced IM and presence federation.

"OnRelay's UMBX solution allows us to make finally the Fix-Mobile
Convergence happen for our customers. The Mobile becomes the preferred device
with fully integrated PBX functionality," says Christian Raas, Senior Product
Manager, Swisscom. "There are many benefits for our customers, like the
increased employees mobility which allows a better rate of 1st attempt call
acceptance leading to higher a customer satisfaction," continues Raas.

"We previously entered the Fixed Mobile Convergence space early with
Swisscom and learned many lessons around the operational and technical
complexities with FMC solutions and PBX integration that we were able to
resolve with introducing UMBX," commented Ivar Plahte, CEO of OnRelay. "We
are therefore extremely pleased to continue our working relationship with
Swisscom around this new offering, which we believe brings together all the
key concepts that allow an operator to cost efficiently offer a fully
featured and manageable, turnkey Mobile PBX solution."

OnRelay's UMBX is a mobile application driven Mobile PBX architecture
that includes a sophisticated and user friendly office phone app for leading
smartphone operating systems including Symbian, Blackberry, iPhone (available
1H'11) and Android (availability TBA). The UMBX system and its proprietary
TINP protocol have been designed to operate fast and reliably over any
cellular network globally, and do not rely on complex private or public
VoWiFi based infrastructures.

About OnRelay

OnRelay is a privately held Unified Communications software company
focused on cellular Fixed Mobile Convergence (cellular FMC). Founded in 2000
and headquartered in the United Kingdom, the company lists Tier 1 operators
and Fortune 500 companies as customers and partners.

OnRelay MBX uses its patented Telephony Internetworking Protocol (TINP)
to seamlessly integrate employees' mobile phones with existing corporate
voice systems (PBXs). MBX offers the first Fixed Mobile Convergence solution
able to completely replace desk phones with mobile phones. By taking
OnRelay's telephony-centric approach to Unified Communications, operators can
offer a complete Mobile PBX as Software as a Service (SaaS), bringing
significant cost savings to their customers.


    Lisa-Marie Gibbons

Lisa-Marie Gibbons, +44(0)207-902-8100, lisa.gibbons at onrelay.com

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