Paul Bascobert Named President of Bloomberg BusinessWeek

Bascobert to Drive Financial Growth, Increase Market Presence, and Build Global Audience

NEW YORK, December 7 - Bloomberg L.P. today announced that Paul Bascobert has been named
president of Bloomberg BusinessWeek, effective January 4, 2010. In this
capacity, he will be responsible for the strategy, revenue, and operations of
Bloomberg BusinessWeek and for driving financial and circulation growth. He
will report to Daniel L. Doctoroff, president of Bloomberg L.P.

Bloomberg acquired BusinessWeek from The McGraw-Hill Companies, Inc.
December 1. Bascobert succeeds Keith Fox, who, as previously announced, will
remain a McGraw-Hill employee.

Bascobert, 45, will join Bloomberg BusinessWeek from Dow Jones & Company,
a division of News Corporation, where he serves as chief marketing officer
for the Consumer Media Group. He is responsible for increasing circulation
and creating new revenue opportunities for The Wall Street Journal, Barron's,
WSJ.com, MarketWatch.com and Barrons.com. He is credited with helping the
Journal become the newspaper with the most paid circulation in the U.S.

Bloomberg L.P. Chairman Peter T. Grauer said, "We are delighted that Paul
is joining Bloomberg and look forward to his many contributions. Under his
leadership, we expect the business to grow and know that our global customers
will be better served through strong alignment between Bloomberg BusinessWeek
and our television, online and mobile properties, and the BLOOMBERG
PROFESSIONAL(R) service."

Doctoroff said, "As we look to grow Bloomberg BusinessWeek's market
presence and its audience of business decision makers, Paul's leadership and
experience will be invaluable. His circulation and operations expertise,
coupled with his ability to create innovative new models and advertising
opportunities, will guide the future of the brand."

Paul Bascobert said, "At a time when other media businesses are
retrenching, Bloomberg is committed to leveraging its global news
infrastructure to make Bloomberg BusinessWeek the most essential resource for
business executives. I couldn't think of a better time to be joining the
company."

Prior to his current role, Bascobert served as senior vice president,
operations for the Dow Jones Consumer Media Group where he streamlined
business practices for all operational aspects of the billion dollar consumer
business. In this capacity he also oversaw IT, customer service,
manufacturing, and distribution, as well as financial and operational
accountability for 17 U.S. printing plants. Prior to joining Dow Jones in
March 2006, Bascobert held leadership positions in operations, sales, and
marketing for Exchange Solutions Inc., Braun Consulting and Vertex Partners.
He began his career as a systems engineer at General Motors Corporation.

Bascobert holds a BS in Electrical Engineering from Kettering University
and an MBA in Finance & Marketing from The Wharton School of the University
of Pennsylvania.

"Within Dow Jones, Paul is known as a collaborative manager who has
driven growth across multiple platforms and business units while controlling
expenses," said Bloomberg BusinessWeek Chairman Norman Pearlstine. "His
impressive accomplishments coupled with his vision make him Bloomberg
BusinessWeek's ideal leader."

About Bloomberg BusinessWeek

Bloomberg BusinessWeek is a global source of essential business insight
that inspires leaders to turn ideas into action. Through content, context and
collaboration, Bloomberg BusinessWeek moderates global conversations and
moves business professionals forward. Founded in 1929 Bloomberg BusinessWeek
magazine is the market leader, with more than 4.7 million readers each week
in 140 countries.

About Bloomberg

Bloomberg is the world's most trusted source of information for
businesses and professionals. Bloomberg combines innovative technology with
unmatched analytic, data, news, display and distribution capabilities, to
deliver critical information via the BLOOMBERG PROFESSIONAL(R) service and
multimedia platforms. Bloomberg's media services cover the world with more
than 2,200 news and multimedia professionals at 146 bureaus in 72 countries.
The BLOOMBERG TELEVISION(R) 24-hour network reaches more than 200 million
homes. BLOOMBERG RADIO(R) services broadcast via Sirius XM Radio and
1worldspace(TM) satellite radio globally and on WBBR 1130AM in New York. The
award-winning monthly BLOOMBERG MARKETS(R) magazine, BUSINESSWEEK magazine
and the BLOOMBERG.COM(R) financial news and information Web site provide news
and insight to businesses and investors. For more information, please visit
www.bloomberg.com.

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Angela Martin, +1-212-617-1211, angelamartin at bloomberg.net