Qualcomm Launches Its West Africa Operations With New Office in Lagos

By Qualcomm Incorporated, PRNE
Tuesday, September 28, 2010

LAGOS, Nigeria, September 29, 2010 - Qualcomm Incorporated today announced the opening of a Lagos office by
QCOM Wireless Technologies Limited, a wholly-owned subsidiary, to serve as
the Company's hub for West Africa business operations. The office will
provide support to mobile operators and device manufacturers serving
countries throughout the region, including Nigeria, Ghana, Ivory Coast,
Senegal and Cameroon.

Commenting on the Lagos office launch, Alexander Dadson, senior director
of business development and managing director of Qualcomm's West Africa
operations, said "Qualcomm supports growth and development of the West Africa
ICT sector. Toward this end, we are collaborating with regional partners to
make cost-efficient 3G mobile devices and services more readily available."

Leading research organizations estimate that roughly half of Nigeria's
population lives in rural areas, much of which is beyond the reach of fixed
line broadband solutions. The high cost of traditional computing devices,
such as desktop computers and laptops, also creates barriers to reaching West
consumers. Qualcomm's integrated, single-chip solutions are enabling
its partners to offer Internet-capable 3G devices (CDMA2000 and WCDMA/UMTS)
that support different tiers of market needs - from high-end smartphones to
low-cost handsets. The Company's Engineering Services Group also works
collaboratively with operators to assist in their deployment of
cost-efficient wireless networks for both dense urban areas and rural

"Qualcomm is committed to supporting its partners regardless of which 3G
CDMA technology path they choose," continued Dadson. "We also recognize that
fulfilling the industry's promise of anywhere, anytime wireless voice and
data services will not be easy; it will take time, resources and close
partnerships with policy makers and operators to make this vision a reality.
Our new Lagos office not only reflects Qualcomm's long-term commitment to the
region, but it also allows us to maintain close proximity to the people,
governments and important industry events that are driving the West Africa
ICT sector forward."

About Qualcomm

Qualcomm Incorporated (Nasdaq: QCOM) is the world leader in
next-generation mobile technologies. For 25 years, Qualcomm ideas and
inventions have driven the evolution of wireless communications, connecting
people more closely to information, entertainment and each other. Today,
Qualcomm technologies are powering the convergence of mobile communications
and consumer electronics, making wireless devices and services more personal,
affordable and accessible to people everywhere. For more information, please
visit www.qualcomm.com

    Qualcomm Contacts:
    Dan Album, Corporate Communications
    Phone: +971-4-4247900
    Email: dalbum@qualcomm.com

    Warren Kneeshaw, Investor Relations
    Phone: +1-858-658-4813
    Email: ir@qualcomm.com

Dan Album, Corporate Communications, +971-4-4247900, dalbum at qualcomm.com, or Warren Kneeshaw, Investor Relations, +1-858-658-4813, ir at qualcomm.com, both of Qualcomm Incorporated

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