Ringo Starr's 70th Birthday Celebration Breaks All Barriers With a Wave of Peace & Love Sweeping the Planet!

NEW YORK, July 7, 2010 - Ringo Starr celebrated his 70th birthday today with throngs of "Peace &
Love-ing" fans in New York City's Times Square. At noon, Ringo appeared
outside Hard Rock Cafe New York, joined by family, friends and fans, and lead
the crowd in one simple salute: "Peace & Love". Hundreds gathered in Times
Square for the special moment, and Starr even broke through barricades and
ran across traffic to greet his fans! His message of Peace & Love then swept
the planet, with people from coast to coast taking part in the moment, saying
the special phrase out loud, signing, posting it online, tweeting and more.

    (Logo: photos.prnewswire.com/prnh/20100323/NY75299LOGO )
    (Logo: www.newscom.com/cgi-bin/prnh/20100323/NY75299LOGO )

As part of Ringo's birthday celebration, Hard Rock International brought
out a very special item from its world-famous memorabilia collection in honor
of the world-renowned rock star - the Magical Mystery Tour Bus, which The
Beatles used during their famous Magical Mystery Tour. The Magical Mystery
Tour Bus parked on Broadway in Times Square and became a permanent part of
this historic Peace & Love moment.

On behalf of Hard Rockers around the world, President and CEO of Hard
Rock International Hamish Dodds also presented Ringo with a gift of seven
"Decades" trees to be planted in New York City schoolyards in honor of the
legendary rocker. In addition, 70 Peace & Love seedling trees were given out
to fans to further spread this movement around the globe. Hard Rock locations
around the world also joined the wave of Peace & Love by hosting spontaneous
celebrations with guests.

Various celebrations and special moments continue to occur around the
world on July 7th, including a special concert for Ringo at New York's Radio
City Music Hall. New York's hip tea house Alice's Tea Cup is celebrating all
month starting with a Peace & Love salute and continuing with a special
featured "Peace & Love" tea created just for Ringo's birthday. The
Metropolitan Museum of Art is also celebrating with a special display of one
of Ringo's drums given to him by Ludwig in 1964. In Los Angeles, fans
gathered in front of Capitol Records at Hollywood and Vine at Ringo's star on
the Walk of Fame, and in Cleveland, the Rock and Roll Hall of Fame gave the
Peace & Love salute from The Beatles exhibit in the main hall.

The genesis of the July 7th Peace & Love Celebrations began in 2008 when
Ringo was asked during an interview with Access Hollywood, "What would you
like for your coming birthday?" and he replied, "More Peace & Love." That
launched a "Peace & Love" campaign, and Ringo encouraged everyone everywhere
to say "Peace & Love" at noon their local time. The idea took hold, and on
July 7, 2008, a wave of Peace & Love swept throughout the world, with Ringo
and Barbara Bach joining throngs of fans and Peace & Lovers on the streets of
Chicago in front of Hard Rock Hotel.

FANS ARE ENCOURAGED TO SHARE THEIR PEACE & LOVE CELEBRATION WITH RINGO BY
SENDING MESSAGES, PHOTOS AND VIDEOS:

    Official Channels for the Peace and Love event:

    Facebook.com/Beatles
    Twitter.com/thebeatles

Official tweeting of event using #ringolove2010, Fans can post or track
event using #ringolove2010

www.youtube.com/RingoLove2010

Meredith DeSanti, +1-973-316-1665, MDeSanti at CoynePR.com