ScienceDirect Reaches "10 in 10"; Celebrates Tenth Anniversary and Ten Millionth Milestone

A Decade of Solving Search and Discovery Needs of the Global Scientific Research Community

AMSTERDAM, June 29, 2010 - Elsevier (www.elsevier.com), a leading publisher of scientific,
technical and medical (STM) information, today announced it is celebrating
the tenth anniversary of ScienceDirect (www.sciencedirect.com),
its online scientific research platform, as well as the 10 millionth
addition to the database, which is comprised of full-text articles and book
chapters. ScienceDirect became fully operational in 2000 when it surpassed
one million articles and launched its backfiles initiative, adding literature
published prior to 1994. It has since become the largest and most extensive
resource of its kind.

Created to help scientists quickly find the most relevant content for
their specific research objectives by offering search, reference and
discovery tools, ScienceDirect has become vital to the daily activities of
researchers across the globe. Institutions worldwide currently offer
ScienceDirect to their faculty and students, with up to 20 articles
downloaded per second from the platform. A springboard to knowledge
discovery, ScienceDirect has more than 100 million outbound links to cited or
related articles, as well as links to other scientific databases.

"Faculty members and graduate students love using ScienceDirect. It's a
good resource to find information on various topics. I highly recommend it to
users not familiar with the database," said Buenaventura Basco, Coordinator,
InfoSource, University of Central Florida, USA.

Continuously seeking ways to accelerate research, ScienceDirect underwent
a full platform redesign in 2006 focused on navigational improvements. As a
result, researchers were able to cut the number of clicks required for some
of the most common search activities by 40% to 50%, speeding the knowledge
discovery process.

"Over the last ten years ScienceDirect has provided scientists and
researchers authoritative and trusted peer-reviewed content helping them
harness the specific knowledge needed within the rapidly growing pool of
content," said Rafael Sidi, vice president of product management for
Elsevier's ScienceDirect. "By continuously enriching content and our
platform, ScienceDirect has evolved to meet the changing needs of researchers
over time. Recent partnerships that enhance ScienceDirect with supplementary
data and contextual content from other sources as well as a commitment to
open up the platform for third party applications have set the stage for
ScienceDirect to lead the way in further advancing search and discovery
throughout the next decade."

Highlights of major ScienceDirect milestones over the last decade
include:

    - 2000 - Becomes fully operational with one million articles; Implements
      cross-publisher linking via CrossRef, offering linking to over 10,000
      journals.

    - 2003 - Achieves full compliance with the international COUNTER Code of
      Practice for Journals and Databases.[1]

    - 2006 - One-billionth article downloaded from platform.

    - 2007 - Launches first eBooks offering with 4,000 titles published from
      1995 going forward.

    - 2009 - Opens up to third-party developers such as NextBio to build
      applications for search and discovery on ScienceDirect.

    - 2010 - Links ScienceDirect articles to specialized database content
      such as PANGAEA for earth research.

The ten millionth full-text article added to database was: Use of Herbal
Products and Potential Interactions in Patients With Cardiovascular Diseases,
Journal of the American College of Cardiology, authored by A. Tachjian, V.
Maria, A. Jahangir from the Division of Cardiovascular Disease, Mayo Clinic,
Rochester and the Mayo Clinic, Scottsdale, USA.

About ScienceDirect

More than a quarter of the world's full text scientific, technical and
medical (STM) peer-reviewed articles - managed by renowned editors, written
by respected authors and read by researchers from around the globe - are
available in one place: ScienceDirect (www.sciencedirect.com).

Elsevier's extensive and unique full-text collection covers authoritative
titles from the core scientific literature including high impact factor
titles such as THE LANCET, Cell and Tetrahedron. Over ten million articles
are available online, including Articles in Press which offer online access
to recently accepted manuscripts. The critical mass of trusted information
available on ScienceDirect is unsurpassed. Coverage includes over 2,500
journals published by Elsevier and dynamic linking to journals from
approximately 2,000 STM publishers through CrossRef. An expanding program of
online major reference works, handbooks, book series and over 8,000 eBooks in
all fields of science seamlessly interlinks with primary research referenced
in journal articles.

About Elsevier

Elsevier is a world-leading publisher of scientific, technical and
medical information products and services. The company works in partnership
with the global science and health communities to publish more than 2,000
journals, including The Lancet (www.thelancet.com) and Cell
(www.cell.com), and close to 20,000 book titles, including major
reference works from Mosby and Saunders. Elsevier's online solutions include
ScienceDirect (www.sciencedirect.com), Scopus (www.scopus.com),
Reaxys (www.reaxys.com), MD Consult (www.mdconsult.com) and
Nursing Consult (www.nursingconsult.com), which enhance the
productivity of science and health professionals, and the SciVal suite
(www.scival.com) and MEDai's Pinpoint Review (www.medai.com),
which help research and health care institutions deliver better outcomes more
cost-effectively.

A global business headquartered in Amsterdam, Elsevier (
www.elsevier.com) employs 7,000 people worldwide. The company is part
of Reed Elsevier Group PLC (www.reedelsevier.com), a world-leading
publisher and information provider, which is jointly owned by Reed Elsevier
PLC and Reed Elsevier NV. The ticker symbols are REN (Euronext Amsterdam),
REL (London Stock Exchange), RUK and ENL (New York Stock Exchange).

[1] The COUNTER Code of Practice is supported by a global organization of
librarians, publishers and their professional organizations. It promotes
credible, consistent and compatible measurement of usage data from online
information resources around the world.

    Jen Saunders / Deanna Decker
    Phone: +1 212-752-8338
    E-mail: jsaunders@psbpr.com / ddecker@psbpr.com

Jen Saunders / Deanna Decker, Phone: +1 212-752-8338, E-mail: jsaunders at psbpr.com / ddecker at psbpr.com