SPA Future Thinking Adopts Globalpark Technology for Bespoke International Media and Youth Research

Leading Independent Research Agency Partners With Globalpark

LONDON, November 29, 2010 - Globalpark (www.globalpark.com), a leading provider of panel
community and survey software, is the preferred feedback management platform
for international projects run by recently merged full service research
agency, SPA Future Thinking. Working together, the company has been able to
execute a variety of international media projects with superb results.

SPA Future Thinking is now an international research agency specializing
in media and FMCG sectors, working with some of the world's most respected
brands across a wide range of projects - from customer experience and
satisfaction, brand tracking, marcomms evaluation, to NPD, volumetrics and
forecasting. Globalpark technology is used to reach international audiences,
capture and quantify consumer opinion and inform business-critical decisions.

Since working with Globalpark, SPA Future Thinking has benefitted from
the project management capabilities of their London team, who coordinate
multiple global panel providers into a single, efficient research solution,
freeing up vital account executive time to focus on reporting and findings.

"Our partnership with Globalpark has allowed us to manage large-scale and
complex international projects that we simply would not have been able to
deliver on budget without them. Globalpark's platform does the heavy-lifting
for us in terms of data collection and reporting, freeing our resources to
focus on providing strategic insight," said Richard Barton, Managing Director
of the SPA Future Thinking London office.

"The modular nature of our feedback management platform allows research
agencies to easily adapt to bespoke research requests, no matter how complex.
We are pleased that SPA Future Thinking is part of our growing community of
research agency partners worldwide," said Alex Wilke, Managing Director for
the Globalpark UK office.

About Globalpark

Globalpark provides panel, community and survey software that enables
organizations to manage

what matters across the enterprise. By capturing feedback and tracking
behavior of customers, employees and partners, they gain insights that drive
better business decisions. By identifying and empowering influential
advocates, they build reputation and extend reach.

Founded in 1999, Globalpark software is German-engineered and
globally-tested by leading brands and top market research institutes,
including: Continental, Daimler, General Mills, GfK, IDG, Nintendo, Sony, TNS
and Warner Music. Globalpark is staffed by renowned research pioneers, with
offices across the US, UK, Germany and Austria.

For more information, visit www.globalpark.com

For press enquiries please contact: Lucy Green on mobile: +44(0)7817-698366/ +44(0)20-8778-3784 or email: lgreen at greenfieldscommunications.com