Superbreak Announce Shrek the Musical

By Superbreak, PRNE
Thursday, July 29, 2010

YORK, England, July 30, 2010 - Superbreak, the theatre break specialist, is looking forward to an
exciting year of theatre. The Theatre Royal, Drury Lane is the theatre where
all the news is coming from. The hit musical Oliver! will close at Drury Lane
on 8 January 2011, it's been one of the real success stories of the past few
years in Theatreland. It opened in January 2009 with record-breaking advance
sales and has been Superbreak's top selling show for the past 2 years, taking
over GBP6 million in package sales.

Despite the sad loss of a crowd favourite, excitement has been building
about its replacement, last week it was announced that the smash Broadway hit
Shrek is now coming to the West End after months of speculation. Superbreak
will have show and hotel packages on sale from October with the Academy
Award-winning Dreamworks favourite opening in May 2011.

Head of Theatre at Superbreak, David Thomas commented: "Having just seen
Shrek in Chicago this weekend, I'm confident it's going to be a huge West End
hit, anyone who loved the Dreamworks films will enjoy this all-singing,
all-dancing modern-day fairy tale. It's a worthy successor to Oliver!."

Last year Superbreak sold almost 150,000 London theatre breaks
(www.superbreak.com/theatre-breaks.htm) packages and this mega hit
movie turned West End show is expected to be one of the biggest hits of 2011.
Flexibility is the key to Superbreak's success in Theatreland and ensures its
ongoing popularity. Customers have the choice of over 100 Central London
hotels plus their own choice of show ticket making the packages affordable
for all budgets. The ability to add rail and sightseeing to a theatre break
allows Superbreak to stand out from the rest of the market in a very
competitive sector.

About Superbreak:

Superbreak is the internet division of Superbreak Mini Holidays Limited,
the market leader for short breaks and hotels throughout the UK. Superbreak
is part of Holiday Break plc. Based in York, England, Superbreak specialises
in booking cheap weekend breaks in 2-5 star hotel accommodation throughout
Britain for the leisure traveller. Superbreak holds allocations of rooms at
all hotels and can make bookings up to and on the day of departure.

With 5000 plus hotel partners in worldwide locations from Aberdeen to Abu
Dhabi
, from London to Lourdes and with great availability and rates for
airport hotels (www.superbreak.com/airport-hotels/), Barcelona hotels
(www.superbreak.com/barcelona-hotels-YE.htm) , Brighton hotels
(www.superbreak.com/brighton-hotels-BS2.htm), various popular
attractions and national and international rail partners, Superbreak can
offer an outstanding depth and breadth of UK and Overseas short break
products.

For further information on Superbreak or on this PR, please contact:

    Khalid Amin
    Online Marketing Manager
    Superbreak Mini-Holidays
    Eboracum Way
    York
    YO31 7RE
    +44(0)1904-436043
    www.superbreak.com

For further information on Superbreak or on this PR, please contact: Khalid Amin, Online Marketing Manager, Superbreak Mini-Holidays, Eboracum Way, York, YO31 7RE, +44(0)1904-436043

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