SwissINSO Launches New Website With Multi-Media Features and Optimized for Search Engines - Creative, Informative and Interactive

LAUSANNE, Switzerland, November 16, 2010 - SwissINSO, a leader in 100% solar-powered energy technological
solutions, today announced the launching of its new website, SwissINSO.com,
with enriched content and delivering increased functionality and features.

(Logo: www.newscom.com/cgi-bin/prnh/20100921/409457 )

SwissINSO Holding Inc. (OTCBB:SWHN) is pleased to announce the launch of
its new, fully redesigned website SwissINSO.com.

This comprehensive internet platform more easily communicates the
technical aspects and customer benefits of SwissINSO's two core businesses:
KRYSTALL (TM), the world's first high-volume, 100% solar-powered turnkey
water purification system enclosed within two 40-ft containers, and KLYMAA
(TM), which uses nano-composite solar coating technology to heat and cool
buildings via solar-collector glass facade panels in a wide variety of colors
and treatments.

This redesign is yet one more step in the implementation of SwissINSO's
growth and integrated marketing strategy. It recently expanded production
capacity for its 100% solar-powered Krystall water purification units. This
followed the HQ move to EPFL, Switzerland's "Silicon Valley".

Emphasis on Video

The highly-visual SwissINSO.com emphasizes video to explain the technical
aspects and user benefits of the KRYSTALL water purification system
(www.vps-prod.com/~video/Krystall_ANG.mov_b.html). Its ease of
assembly is demonstrated in a virtual tour
(www.swissinso.com/static/products/krystall.html).

The website can be navigated in English, French, German and Spanish, with
other languages in production, consistent with SwissINSO's global growth
objectives.

About SwissINSO:

SwissINSO utilizes its proprietary intellectual property
assets to provide environmentally friendly, innovative solar-energy solutions
and related technologies to meet growing global needs. The company's goal is
to become a world leader in turn-key solutions using renewable energy for the
purification and desalination of water and the air cooling and heating of
buildings. (www.swissinso.com)

"Safe Harbor" Statement: A number of statements contained in this press
release are forward-looking, made pursuant to the safe harbor provisions of
the Private Securities Litigation Reform Act of 1995. These forward-looking
statements involve a number of risks and uncertainties, including our ability
to raise capital when needed and on acceptable terms and conditions, the
intensity of competition, and general economic factors. The actual results
SwissINSO Holding Inc. may achieve could differ materially from any
forward-looking statements due to such risks and uncertainties. SwissINSO
Holding Inc. encourages the public to read the information provided here in
conjunction with its most recent filings, which can be viewed at
www.sec.gov.

Pls. note: Translations of this press release from English are provided
for guidance purposes only and should not be considered as the official text
of the release. The English text is the only official and legal version.

    Press Contact:

    Morris Zand
    Zand Media Relations
    morris@zand.us
    +41-(79)-785-43-56

    SwissINSO SA Contact:

    Irma Velazquez
    Marketing Manager
    irmavelazquez@swissinso.com
    +41-(21)-693-86-40

Press Contact: Morris Zand, Zand Media Relations, morris at zand.us , +41-(79)-785-43-56. SwissINSO SA Contact: Irma Velazquez, Marketing Manager, irmavelazquez at swissinso.com , +41-(21)-693-86-40.