TAM Signs Distribution Agreement with GDS
By Tam, PRNEWednesday, January 13, 2010
The airline will make its full rate content available through the Global Distribution Systems (GDS), extending the options available to its travel agents and corporate customers in Brazil for issuing TAM tickets
SAO PAULO, January 14 - TAM (BOVESPA: TAMM4, NYSE: TAM) signed agreements with Sabre and is
negotiating with Amadeus and Travelport to make its entire content (rates and
inventory) in the Brazilian market available through the Global Distribution
Systems (GDS) operated by the three companies. With these new partnerships,
the airline expands the options available to travel agents and corporate
customers in order to issue tickets within Brazil. The expectation is that
TAM'S full content shall be available in the three GDSs by the end of the
first half of 2010.
(Logo: www.newscom.com/cgi-bin/prnh/20080221/SPTH002LOGO )
The company will continue to use the e-TAM portal, its own distribution
channel based on Amadeus's technology platform, to make its content available
in Brazil. e-TAM will offer the same information contained in the Sabre,
Amadeus and Travelport GDSs. With it, travel agents and corporate customers
may choose the most convenient tool for their day-to-day use.
Paulo Castello Branco, TAM'S Vice President of Commerce and Planning,
states that the new partnerships will operate as an important tool to expand
the company's content distribution within the domestic market. "Today's
announcement is part of our strategy to be a global company and industry
leader. Travel agents and corporate customers will have efficient access to
our content, whether through e-TAM, Amadeus, Sabre or Travelport. In this
way, the client wins."
The agreements will not have any impact with the end user, who will still
be able to purchase airline tickets through travel agencies and TAM stores,
and also through the call center and the company's website.
Investor Relations: Phone: +55-11-5582-9715 Fax: +55-11-5582-8149 invest@tam.com.br www.tam.com.br/ir Press Agency Contact: Media Relations www.tam.com.br www.taminforma.com.br MVL Comunicacao Phone: +55-11-3594-0328 equipetam@mvl.com.br
About TAM (www.tam.com.br):
TAM has been the leader in the Brazilian domestic market for more than
four years, and held a 43.1% domestic market share and 84.5% international
market share in December 2009. TAM operates regular flights to 42
destinations throughout Brazil and serves 82 different cities in the domestic
market through regional alliances. Operations abroad include flights to 18
destinations in the United States, Europe and South America: New York , Miami
and Orlando (USA), Paris (France), London (England), Milan (Italy), Frankfurt
(Germany), Madrid (Spain), Buenos Aires (Argentina), La Paz, Cochabamba and
Santa Cruz de la Sierra (Bolivia), Santiago (Chile), Asuncion and Ciudad del
Este (Paraguay), Montevideo (Uruguay), Caracas (Venezuela) and Lima (Peru).
We have code-share agreements that make possible the sharing of seats on
flights with international airlines, enabling passengers to travel to 72
other destinations in the U.S., Europe and South America. We were the first
Brazilian airline company to launch a loyalty program. Currently, the program
has over 6.4 million subscribers and has awarded more than 9.2 million
tickets.
Forward-looking statements:
This notice may contain forward-looking statements. These estimates
merely reflect the expectations of the Company's management, and involve
risks and uncertainties. The Company is not responsible for investment
operations or decisions taken based on information contained in this release.
These estimates are subject to changes without prior notice.
Libano Miranda Barroso, TAM, +55-11-5582-9715, fax, +55-11-5582-8149, invest at tam.com.br
Tags: Brazil, Sao paulo, TAM, United Kingdom