Telnic Announces Google AdSense for .tel

Worlds-Leading Ad Network Will Complement User-Defined TelAds Functionality

LONDON, February 11 - Continuing its mission to develop its service for the benefit
of its community, Telnic (telnic.tel), the organization behind the
award-winning .tel domain, today announced that Google AdSense will be
supported in .tel names by the end of March 2010.

Google AdSense is a free program that enables website
publishers of all sizes to display relevant Google ads and earn additional
revenue. As a .tel name does not host a traditional website, Telnic is
enabling .tel name owners with AdSense accounts to easily integrate their
account credentials using the free control panel provided as part of the .tel
service. The ads will then be pulled from Google's ad network and displayed
on the .tel web interface every time it is visited from a computer browser.

"As .tel evolves and more individuals and businesses look to
generate new revenues through the service, we will continue to respond to our
community and build integration in both ways with useful services that
enhance the overall offering of .tel," said Henri Asseily, CTO and Chief
Strategist at Telnic. "Whilst those with technical skills can take advantage
of the functionality and new business opportunities that TelAds provide, we
heard a call for a simpler solution so that everyday users can also have the
ability to use the world's most recognized advertising service, simply and
easily."

Google AdSense will complement, not replace, the existing
TelAds functionality, which enables .tel owners and service providers to
populate .tel names with their own sponsored advertising or rich content.
Once Google AdSense has been successfully integrated, Telnic will consult its
community to see whether other advertising networks should be supported.

Since March 24th 2009, over 275,000 .tel names have been
registered by individuals and businesses, providing a new publishing platform
to reach potential customers. "As .tel names contain only contact information
and keywords, it's the most direct communications platform you can get.
People visit, choose their contact method and then communicate. There is no
subterfuge. The purity of purpose is its major selling point," adds Asseily.

For more information about .tel names, or to enquire about
further business opportunities to integrate additional ad networks into the
.tel service, please visit telnic.org.

Note to Editors:

About Telnic Limited - see about.telnic.tel

Primary Contact - Justin Hayward, Telnic Limited: justin.tel