The Times Launches Exclusive Royal Wedding Souvenir iPad Edition

By News International, PRNE
Tuesday, April 26, 2011

LONDON, April 27, 2011 - The Times has today launched an exclusive Royal Wedding Souvenir iPad
Edition, which is available to preview free with the full application
available on Saturday 30 April.

The Times Royal Wedding Souvenir Edition for the iPad brings together the
best of our royal coverage in one collector's item. It puts our finest
writing, interactive graphics, live reports and a large selection of photo
albums in one sophisticated package.

The iPad app features top Times writers such as Ben Macintyre, Simon
Barnes
, Lynne Truss and Caitlin Moran, and brings together modern life, royal
history and Times reporting in one edition that won't curl at the corners, or
age too fast.

Features include: the Create-a-Kate fashion feature; a virtual
fly-through of the procession route; Times royal wedding coverage since our
first report in 1795; Derwent May's interactive nature guide to birds on the
Mall and an animated guide to the lines of royal succession.

The app is free to Times digital subscribers. From today, subscribers can
download the Times Royal Wedding Souvenir Edition from iTunes as part of
their subscription. Non-subscribers can also download the free preview
edition at the iTunes app store.

On April 30 the full edition will be available in all territories,
updated with the best of our coverage of the wedding including video, photo
galleries and interactive graphics. The full edition is again free for Times
digital subscribers. Non-subscribers can purchase the full souvenir edition
for GBP4.99. Internationally the app is priced at 5.99 Euros or 7.99 US
Dollars
.

A subscription to The Times and The Sunday Times costs GBP1 for the first
30 days, GBP2 a week thereafter, and includes access to thetimes.co.uk
(thetimes.co.uk/?CMP=KNGvccp1-Royalapp) and thesundaytimes.co.uk
(thesundaytimes.co.uk/?CMP=KNGvccp1-Royalapp) as well as The Times and
Sunday Times iPad editions.

To find out more about the app please visit
thetimes.co.uk/royalweddingapp (
www.thetimes.co.uk/tto/public/times-ipad/article2993167.ece?CMP=KNGvccp1-Royalapp)

(Due to the length of this URL, it may be necessary to copy and paste
this hyperlink into your Internet browser's URL address field. Remove the
space if one exists.)

Notes to editors:

The Times is one of the world's most trusted quality newspapers, with a
print circulation of 445,962 (ABC February 2011), 1.5 million readers, more
under-45 readers than any other title in the UK quality segment (NRS July
-Dec 2010) and 79,000 monthly digital subscribers (The Times and The Sunday
Times combined, March 2011). The paper has more business readers than both
the Financial Times and The Daily Telegraph combined (British Business
Survey). The Times relaunched its features section, Times2, in October 2010,
which delivers 24 pages of news, lifestyle and arts features every day, and
demonstrated its commitment to investing in quality journalism with the
launch of Eureka - a 60-page monthly magazine dedicated to science, life and
the planet - in October 2009.

Contact: Mark Evans, Mark.Evans at newsint.co.uk , +44(0)20-7782-1416

YOUR VIEW POINT
NAME : (REQUIRED)
MAIL : (REQUIRED)
will not be displayed
WEBSITE : (OPTIONAL)
YOUR
COMMENT :