Yahoo! Maktoob Presents The Internet Show in Abu Dhabi from 27-28 September 2011

DUBAI, United Arab Emirates, September 25, 2011 -

According to a comprehensive survey of businesses in the UAE, managing content cost effectively and quickly is one of the top 3 issues facing UAE businesses.  How can you create great content, particularly rich media content?  

The answer can be found at The Internet Show: a “one stop shop” for big, medium and small businesses from board level executives to marketing and brand managers on everything they want to know about how to get the most out of their digital marketing campaign.

The Internet Show Middle East is supported by over 40 industry-leading sponsors and exhibitors who will be demonstrating how you can benefit and make money from the next generation of the internet.

Visitors will have the opportunity to meet and learn from a range of companies across every area of internet business. The show will also feature 60+ free to attend seminars designed to provide visitors with advanced know-how and give them practical solutions to take their business to the next level.  ”There are increasingly interesting applications for technology to recruit new customers, retain and up sell existing customers and empower and manage staff,” says Harriet Tyler, Marketing Manager, Terrapinn Middle East.

Seminars will be presented by leading brands, with content demonstrating world best practice, including case studies and panel sessions covering:

• Digital advertising and marketing
• Web 2.0 and social networking
• Content management and streaming
• E-commerce and payments

2000 visitors are expected to attend the show to hear the latest strategies, source new contacts and discover innovative technologies.  

“Digital marketing and advertising is becoming the best marketing method to communicate with your customers.  It’s cost effective.  It’s immediate.  You can launch a campaign very quickly and it’s available to all,” says Michael Robson, Project Director

With everything online moving so fast, how can you make sure your company is getting the most out of the internet and it’s applications to promote your business?  This is your opportunity to learn how to…

• Build a successful search ad campaign
• Use twitter, facebook & linkedin as a platform
• Effectively target your web audience
• Choose the best service provider
• Monitor social media
• Build a brand on twitter
• Build an eCommerce site
• Purchase the latest solutions

The Internet show is an event where innovation is showcased, solutions are found and learning is done.  

It is a business not a technology show.

For media enquiries, please contact:
Harriet Tyler
Marketing Manager
The Internet Show 2011
harriet.tyler@terrapinn.com
+971(0) 4440 2500

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