Zebra's New Retransfer Card Printer Puts Itself in a Class of its Own

By Zebra Technologies, PRNE
Tuesday, November 17, 2009

ZXP Series 8 Addresses Industry's Need for Higher Print Speeds and Quality Images at Lower Costs

BOURNE END, England, November 18 - Zebra Technologies Corporation (Nasdaq: ZBRA) announces the immediate
availability of Zebra ZXP Series 8(TM) which produces photo-quality cards at
nearly twice the speed of other retransfer printers that are currently on the
market. This new model offers a host of options for smart card encoding and
networking, making it ideal for applications such as high security ID cards,
driver's licenses, gift cards and financial cards.

The ZXP Series 8 printer delivers photo quality, over-the-edge, high
speed printing on many different types of cards, including those with uneven
surfaces such as smart cards, polycarbonate cards for security applications,
and biopolymer cards. The printer is available in single- and dual-sided
printing configurations with a full portfolio of magnetic encoding, smart
card encoding, single- and dual-sided lamination, and connectivity options.

"Industry adoption of retransfer printing has been slow, in part, because
of slow print speeds and high costs," said Richard Powlesland, Custom
Applications & Product Manager. "Zebra developed the ZXP Series 8 printer to
respond to the industry's need for an on-demand retransfer printer capable of
delivering higher print speeds at lower costs without sacrificing the image
quality. Zebra also developed the ZMotif(TM) software platform, to make
application integration easier than ever."

Designed to significantly improve enterprise scalability and reliability,
a XML-based software development kit is available to support a broad array of
features and technologies, making it easier and faster to integrate the ZXP
Series 8 retransfer printer with host of enterprise applications.

Some of the ZXP Series 8 retransfer printer features include:

    - Photo print quality

    - Best in class throughput for printing, encoding, and laminating

    - True over-the-edge printing

    - Ability to print on smart cards or cards with uneven card surfaces

    - Ability to print on non PVC cards such as polycarbonate and biopolymer

    - More durable and abrasion resistant cards

    - Some fraud protection since the film is inherently tamper evident

    - XML-based SDK for easier application integration

Standard and optional features of the ZXP Series 8 retransfer printer
include: magnetic stripe encoder; combination smart card contact and
contactless encoders; contact station; USB or Ethernet connectivity; and
security mechanical locks. Planned future options include support for UHF Gen
2 RFID encoder, single- and dual-sided laminator, and 802.11g wireless

The Zebra ZXP Series 8 retransfer printer will be sold primarily through
Zebra's vast network of channel partners. For more information, please call
+44-(0)1628-556000 or visit www.emea.zebra.com/en/zxp

About Zebra Technologies

Zebra Technologies Corporation improves customers' business performance
through products and solutions that identify, track and manage assets,
transactions and people. In more than 100 countries around the world, more
than 90 percent of Fortune 500 companies use innovative and reliable Zebra
printers, supplies, RFID products and software to increase productivity,
improve quality, lower costs, and deliver better customer service.
Information about Zebra and Zebra-brand products can be found at

For further information, please contact: Michael Alexander/ Sue Lynn Goh, Ogilvy Public Relations Worldwide, Tel: +44-207-3453047/16, Email: zebra at uk.ogilvypr.com

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