2010 Game Developers Conference to Promote Mobile Game Development on Android OS

Google Provides Complimentary Nexus One or Verizon Droid by Motorola to Eligible Mobile and Independent Game Developers Registering for GDC 2010 by February 4th

SAN FRANCISCO, January 22 - The 2010 Game Developers Conference(R) (GDC 2010), produced by the Think
Services Game Group, and Google are working together to celebrate and inspire
the mobile and independent game development communities by offering the Nexus
One(TM) phone and Verizon Droid by Motorola to qualifying developers who
register to attend GDC 2010 by February 4th, 2010.

Mobile/handheld games and independent games are each the subject of a
dedicated summit during GDC, as well as the subjects of many of the sessions
during the main portion of GDC-making conference attendees great potential
developers of new content for phones using the Android(TM) operating system.

In recent years, the smartphone has become one of the most widespread and
widely-used game platforms, and has proven particularly suited to independent
developers experimenting with new and unusual gameplay.

The Game Developers Conference, as the world's largest professional-only
game developer event, has been at the center of the industry's discussions on
these topics, serving as home to the GDC Mobile/Handheld Summit, as well as
the IGF Mobile competition to award handheld game innovation.

"At the GDC, we are constantly looking for ways to help the game
development community learn and thrive. The mobile and independent game
spaces having been providing so many of those opportunities for years now,"
said Meggan Scavio, event director of the Game Developers Conference. "We are
so appreciative that we can better reach those goals by actually putting a
new opportunity - Android-powered devices - into the hands of our attendees."

Early Bird rates for GDC 2010 end February 4. For more information about
the 2010 Game Developers Conference, including the eight summits and the
Android phone promotion, please visit www.gdconf.com.

About the Think Services Game Group

A core provider of essential information to the professional game
industry, the Think Services Game Group offers market-defining content, and
drives community through its award winning lineup of print, online, event and
research products and services. These include Game Developer Magazine, Game
Developer Research, the Webby Award-winning Gamasutra.com,
GameCareerGuide.com, WorldsInMotion.biz and other Gamasutra Network websites,
the Game Developers Conference(r), the Game Developers Conference(r) Austin,
the Game Developers Conference(r) Europe, the Game Developers Conference(r)
China, the Game Developers Conference(r) Canada, GDC Mobile, the Game Career
Seminars, the Independent Games Festival and Summit, and the Game Developers
Choice Awards. To learn more, visit www.tsgamegroup.com

About United Business Media Limited (www.unitedbusinessmedia.com)

United Business Media Limited (UBM) is a global media and marketing
services company that informs markets and brings the world's buyers and
sellers together at events, online, in print, and with the information they
need to do business successfully. UBM serves professional and commercial
communities, from IT professionals to doctors, from journalists to jewelry
dealers, from farmers to pharmacists around the world. UBM employs more than
6,500 people in more than 30 countries. UBM's businesses operating in the US
include CMPMedica, Commonwealth Business Media, Everything Channel, PR
Newswire, RISI, TechInsights, TechWeb and Think Services. UBM is listed on
the London Stock Exchange (UBM.L) and has a market capitalization of US$1.6
billion.

    CONTACT:    Sibel Sunar/Brian Rubin
                fortyseven communications
                +1-323-658-1200/+1-212-391-4707
                sibel@fortyseven.com/brian@fortyseven.com

                Ben Veechai
                Think Services Game Group
                bveechai@think-services.com
                +1-415-947-6280

Sibel Sunar, +1-323-658-1200, sibel at fortyseven.com, or Brian Rubin, +1-212-391-4707, brian at fortyseven.com, both of fortyseven communications, for Think Services Game Group; or Ben Veechai of Think Services Game Group, +1-415-947-6280, bveechai at think-services.com