Air China "Phoenix Miles" Members Journey to DubaiBy Air China, PRNE
Wednesday, May 25, 2011
BEIJING, May 26, 2011 -
In appreciation of the support and trust of Phoenix Miles members, the
marketing department of Air China invited 40 platinum members of the Phoenix
Miles frequent flyer program to experience a wonderful journey to the Arab
world in April and May of 2011.
Air China chose 40 platinum members who had the largest number of
frequent flyer miles in 2010. Those members were taken in two groups on an
all-expenses-paid, five-day trip to Dubai.
Air China re-organized the travel agency's regular, five-day itinerary of
Dubai, adding activities and making the journey more efficient. Destinations
on the trip included Jumerah Mosque, the Emirates Palace hotel, the
seven-star Burj al-Arab Hotel, Dubai Museum and other famous scenic spots. At
the end of the journey, Air China presented each member a special photo album
as a souvenir.
The marketing department leader of Air China said, "Air China will
continue to plan exclusive activities for our platinum members to provide
them with the opportunity to relax, communicate with other Phoenix Miles
members, and build their relationship with Air China."
"Phoenix Miles" is an awards program exclusively designed for passengers
who take CA Flight frequently by Air China. Since its establishment in 1994,
the "Phoenix Miles" program has been the leading awards program in the
market, relying on its excellent brand image, full-scale products, perfect
service facilities and service networks.
Air China is China's only national flag carrier and a Star Alliance
member. In addition to commercial operations, it also provides special flight
services for the country's state leaders on official visit to other
countries. With a fleet of 280 Airbus and Boeing aircraft (including 266
passenger airliners and 9 freighters), 1 training plane and 4 business jets,
we run 266 routes - 69 international, 13 regional, and 184 domestic - serving
a total of 137 cities, including 42 international, 3 regional and 92
domestic, in 29 countries and regions. The airline offers over 6,900 flights
with over 1,000,000 seats every week. Thanks to its admission into the Star
Alliance, Air China's route network, with Beijing as its hub, is able to
place 1,121 destinations in 178 countries within its reach.
For more information, please visit Air China's website at
www.airchina.com, or call Air China's service hotline at 4008-100-999.
Graham Norris, Ogilvy PR Worldwide, graham.norris at ogilvy.com, +86-10-8520-6688
Tags: Air China, Beijing, China, May 26, Middle East