All-terrain Sail Kart to be Unveiled for the First Time in the Region at Adrenaline Sports Live, Presented by Rani, in Abu Dhabi in October

DUBAI - Land, sea, mountain, air, snow -it’s all at the Adrenaline Sports Live in Abu Dhabi, the Middle East’s only proven show dedicated entirely to adrenaline sports.

(Photo: www.newscom.com/cgi-bin/prnh/20090729/355024 )

Adrenaline sports buffs are in for a treat at the upcoming Adrenaline Sports Live festival, presented by Rani, between 8-10 October in the Abu Dhabi National Exhibition Center (ADNEC) in Abu Dhabi.

Last year saw over 19,000 sports enthusiasts and industry professionals head to ADNEC to witness three days full of action-packed adrenaline sports excitement, this years show is set to continue this success with even more exciting and interactive activities available.

Speaking on the features of the show, Matt Tarrant, Show Director, Adrenaline Sports Live, presented by Rani, said: “Last year we offered UAE consumers and sports professionals something new and exciting, this year we are continuing with our commitment to provide the most adrenaline-fuelled, exciting and interactive activities available.”

The festival will encompass adrenaline demonstrations and sporting action suitable for the whole family, for those wishing to show off their skills, the ArabAM skateboarding championship will be taking place as will the Abu Dhabi National Dragon Boating festival and the Wakeboarding Championships.

Other attractions include The Zooter, the only true landslider and kite buggy from North America, which can be used on sand, sea, snow and ice! Zooter will be retailing these in the festival and offering all visitors the chance to try one out.

On the marine front, Abra Marine has confirmed their participation in the festival and will be showcasing their thrilling range of boats. They will also be offering festival visitors some thrilling spins on the water in their range of super-boats as well as taking orders for any one who wants to buy one.

Another exhibitor, Circle 8, is a true surf, skate and snow company, and is the exclusive distributor for Burton Snowboards, Nixon Watches, Electric sunglasses, Gravis Shoes, Analog Clothing, Alien/Habitat Skateboards, and Chocolate / Girl Skateboards. As well as retailing to consumers at the festival, Circle 8 will be giving away over Dhs5,000 worth of prizes to lucky visitors including a Burton Snowboard, skateboards from Habitat and Alien Work Shop, Nixon watches, goggles, tees and caps.

Another company to recently confirm their participation is the Hobby Centre Al Ain. Hobby Centre is a professional Hobby Shop for radio controlled airplanes and cars in Al Ain and will be retailing these at the event. They will also be working with a local RC club to give demonstrations of nitrous RC car drag racing, electric RC car drifting and RC helicopter demonstrations. One visitor to the festival will also walk away with a Cessna 400 ready-to-fly electric air plane.

The festival will also feature an adventure tourism zone where visitors will get the chance to win amazing prizes, including a once in a lifetime diving trip to Sipidan Island in Malaysia.

For more information and registrations, please visit www.adrenalinesportslive.com. To purchase tickets, visit www.boxofficeme.com.

Notes to the editor

Adrenaline Sports Live, presented by Rani is organised by UBMi UAE, and is one of the four founding partners of the Abu Dhabi National Exhibition Company.

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What’s On

Adrenaline Sports Live, presented by Rani will cover a range of areas, providing visitors and consumers everything they need to enjoy the adventure sports lifestyle:

Retailers of the latest clothing and accessories

Adventure Tourism providers for the best in adventure holiday breaks

Clubs and associations, for visitors to learn more about particular adrenaline sports and join the club.

Adrenaline and adventure sports equipment and kit Professional demonstrations of adrenaline and adventure sports Free trials of adrenaline and adventure sports for visitors including: Wake boarding Wake surfing Climbing Abseiling Zip line Snowboarding Skiing Skateboarding Free running Zooting Kayaking Dragon Boating Sea Bobbing Extreme Gaming Magic Planet simulators And much more… Music stage for all day live entertainment For media enquiries please contact: Cressida Evans, cressida.evans@ubm.com Abdul Karim Samaan, abdulkarim@momentum.cc

Source: United Business Media (UBMi UAE)

For media enquiries please contact Cressida Evans, UBM +971-50-877-5460, cressida.evans at ubm.com; Abdul Karim Samaan, Momentum +971-50-3633145, abdulkarim at momentum.cc