Barely a Bruise on New World Heavyweight Boxing Champion

STUTTGART, Germany, November 11 - New WBA heavyweight champion David 'The Hayemaker' Haye appears barely
bruised just days after a gruelling fight where he defeated 7-foot-tall
'Beast from the East' Nikolai Valuev, thanks to a new healing technology
which helps him recuperate from injuries and which has been hailed by some of
the world's top plastic surgeons as the ideal solution for their facelift and
breast augmentation patients. Hilotherapy (www.hilotherapy.com) is a
patented treatment which drastically reduces post-trauma swelling and pain
-in many instances eliminating bruising altogether- by circulating cool water
through adaptable cuffs that comfortably fit most parts of the body and face,
avoiding the risk of nerve and tissue damage by using controlled
temperatures.

(Photo: www.newscom.com/cgi-bin/prnh/20091111/366580 )

According to Stuart Watkins, Director;

"The trouble with traditional coolants such as ice compresses or gel pads
is they stop the healing process and can seriously damage skin and tissue -
even cause frostbite/paralysis. Unlike Hilotherapy, an advanced pain
management solution proven to improve the healing time and dramatically
reduce swelling, pain and bruising."

English professional boxer 'The Hayemaker' had been forced to withdraw
from the championship match scheduled in June because of an injury. To treat
this and get him ready for the upcoming encounter his physiotherapist Kevin
Lidlow introduced him to Hilotherapy. Lidlow was familiar with the technology
as it's already widely used by top athletes and professional sports clubs
around Europe including Bundesliga teams 1899 Hoffenheim, Bayern Munich and
Hannover 96.

According to David Haye;

"I was thoroughly impressed with how comfortable and effective the
treatment is for both new and old injuries - I knew I had to purchase one for
myself as it would help me recuperate much faster. I'm looking forward to
defending my new title with the help of Hilotherapy."

Hilotherapy can be used all over the body: anywhere where swelling, pain
and haematoma are present or need to be prevented. The adaptable cuffs can be
set at the exact required temperature, to the degree, anywhere between
+10(degrees)C and +30(degrees)C to promote the body's natural healing forces.

According to Stuart Watkins;

"Hilotherapy is set to revolutionise medicinal therapy and can be
applicable to a number of fields - it is currently widely used in sports
injury, plastic surgery, maxillofacial and orthopaedic surgery but can be
used for a number of other applications."

Contact: Murat Tunus, +90-216-456-66-99, info at bilarmed.com.