Bigmouthmedia Appoints Mike Mason as Director of Product Portfolio

By Bigmouthmedia, PRNE
Tuesday, June 7, 2011

EDINBURGH, Scotland, June 8, 2011 -

Bigmouthmedia, global digital media company, has announced the
appointment of Mike Mason as director of product portfolio. Underlining the
company's commitment to high quality client service, Mike's role will see him
take operational responsibility for delivering a programme of best practice
and continuous improvement to services across the entire bigmouthmedia client

Mike will also take ownership of the day-to-day running of a broad range
of services including search engine optimization (,
), performance marketing, usability and reporting & analytics for
bigmouthmedia's mid-tier clients.

Mike has worked in the technology, mobile and telecoms sectors for over
20 years in operational and sales and marketing roles, including sales and
marketing director at the post sales service provider Regenersis and a 10
year stint as a non-executive director for Codestuff. Mike has also led teams
that designed and delivered successful services for some of the world's
leading technology and communications brands, including Telefonica,
Panasonic, Deutsche Post (DHL), Vodafone, Sony and Apple.

Phil Gripton, MD at bigmouthmedia ( said:
"bigmouthmedia is a mature company with a global footprint and delivering
consistent, high quality campaigns to all of our clients is the central value
of our business. Moreover our clients should, and do, expect this whether
they are a start-up or a blue-chip brand. Mike's breadth of experience will
be a significant asset to the bigmouthmedia senior team and his proven track
record in generating operational quality for some of the world's most
recognisable technology firms will be critical to us in the coming months.
His appointment represents our clear commitment to best practice and
client-centred service delivery. I'm very much looking forward to Mike's
contribution to the business."

About LBi and bigmouthmedia:

LBi is a global marketing and technology agency, expert at blending
strategic, creative, media and technical expertise to build business value.
It helps companies of all shapes and sizes decide what's next for their
business - and then it takes them there. Along with the media arm
bigmouthmedia, LBi defines and executes transformational digital strategies
for clients including BT, Coca-Cola E.ON, Lloyds TSB,, SAB Miller,
Skype, Standard Life and British Airways. Across its 24 offices in 16
countries, there are more than 1,800 digital specialists collaborating with
brands to enrich people's lives via service design, branded content, mobile,
CRM and social media. LBi also sets the pace in digital display, search,
affiliate marketing (,
usability and web analytics. There are many things that make LBi unique, but
the main one is LBi's ability to bring together diverse teams of experts to
suit any brief. LBi call this blending, and it's the reason why all types of
organisations - from famous global businesses to disruptive start-ups -
choose LBi to help make their brands desirable wherever, whenever and however
people choose to engage with them.

    For further media information, please contact:
    Tim Banks
    PR contact
    51 Timberbush
    EH6 6QH
    Twitter: @bigmouthmedia


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