Bluehorse Associates Carbon Measurement Approach to Spark Debate at Food Sustainability Summit

LONDON, May 13, 2010 - A major gathering of sustainability professionals takes place in London
later this month to drive forward industry best practices on environmental
and social impact assessment techniques. Speakers at the LCA Sustainable
Supply Chain Summit (Bloomsbury Hotel, London, May 25-26, 2010) have
committed to sharing their experiences on developing better sustainability
strategies, including using the Life Cycle Assessment (LCA) methodology.
BASF, BT, Cadbury, Sony Ericsson, Dole, Twinings and Unilever are just some
of the major corporations backing this initiative.

Summit organisers London Business Conferences are delighted that
sustainable metrics leader Bluehorse Associates is supporting the LCA
Sustainable Supply Chain Europe Summit as Sponsors. Sara Pax, the group's
founder and managing director, will be leading an exciting multi-stakeholder
debate on Measuring Environmental Impacts In The Food And Drinks Industry:
Which Solutions Offer Most Business Benefit And Why - The Pros And Cons Of
Full Versus Simplified LCA. This debate will include a highly relevant
discussion on taking carbon measurement 'Beyond the Science' and the business
value ('ROI') of the various available approaches.

About Bluehorse Associates

Bluehorse Associates is a group specializing in the field of
environmental measurement having developed Carbonostics (
cost+carbon+nutrition) - a smart lifecycle assessment tool that delivers
product-level screening for any food product or menu. Accessed via an online,
user-friendly interface, Carbonostics includes a comprehensive database of
carbon emissions with over 1300 entries for food ingredients, packaging
materials, energy, transport, storage, disposal and more. Carbonostics' key
feature is its comparative assessment, unlimited scenario function that
allows users to model their products with different inputs.For more
information on Carbonostics, visit www.carbonostics.com

For more information on the LCA Sustainable Supply Chain Summit visit
www.lca-sustainable-supply-chain-europe.com.

For media enquiries, contact Lori Gustavus, lori.gustavus at bluehorseassociates.com or call +33(0)1-47-38-22-64 ; Louise Gosling, Marketing Manager, London Business Conferences +44(0)1636-681933