Bupa International Launches Free Online Health Assessment

LONDON, March 8, 2011 - Bupa International has announced the launch of its free online health
assessment.

The assessments are part of the Bupa International's new health section
on its website, which has more than 50 factsheets and a series of health
theme pages which include articles and videos explaining medical issues.

The online health assessment is designed to help users find the answers
to any health-related questions they may have.

The health assessment will ask the user a series of questions to help
understand their medical and lifestyle risk factors. At the end users will
receive a report with medical information based on their answers and guidance
on how they can improve their health if necessary. The assessment takes less
than 10 minutes to fill out.

The health assessments on the site include maternity, diet, stress,
fitness, heart disease risk and breast cancer risk.

First time users are asked to register so that Bupa can get some very
basic personal information, which is important for the quality of the
assessments. This also means that returning users won't have to enter the
same information again the next time they visit. First time users will have
to register an email address and a chosen password, which is a different
login from the one currently used by Bupa International Members for
Membersworld.

On the main 'Health Information' page users can find links to Bupa's A-Z
list of factsheets and the health theme pages. All the content has been
written by Bupa's medical team and reviewed by doctors or clinical
professionals.

About Bupa:

Bupa's purpose is to help people lead longer, healthier, happier lives.

A leading international healthcare group, Bupa offers personal health
insurance (www.bupa-intl.com/), international health insurance,
expatriate health insurance (www.bupa-intl.com/expat), corporate
health insurance and international travel insurance (
www.bupa-intl.com/for-you/travel) affordable care homes and hospitals,
and provide workplace health services, health assessments and chronic disease
management services, including health coaching, critical illness insurance,
and home healthcare.

Bupa International was established in 1971 to extend its health cover to
expatriates around the globe. Since then, Bupa has expanded its network to
190 countries and grown its membership to over 800,000 people.

Bupa International won the Queen's Award for Enterprise in the
International Trade Category in 2010 for its continued substantial growth in
overseas earnings and commercial success. This is the third time the company
has won a Queen's Award for outstanding achievement having been a previous
winner in 2005 and 1999.

    PR Contact:
    Zerrin Levy
    PR Office
    Bupa House
    15-19 Bloomsbury Way
    London
    WC1A2BA
    +44(0)207-656-2454
    www.bupa.com

PR Contact: Zerrin Levy, PR Office, Bupa House, 15-19 Bloomsbury Way, London, WC1A2BA, +44(0)207-656-2454