CIRCA INC. Files Trademark Lawsuit

By Circa Inc., PRNE
Wednesday, November 17, 2010

NEW YORK, November 18, 2010 - CIRCA INC., the leading global buyer of fine jewelry from the public for
over a decade, has filed a federal lawsuit against a company trading under
the name Circa Auctions, after learning the company was using one of its
trademarks.

"CIRCA INC. takes great pride in the pristine reputation it has built
over the past decade and takes such matters very seriously," said Chris Del
Gatto
, Chairman and CEO of CIRCA INC. "We promised to pursue this matter
vigorously and we are doing just that," he added.

The lawsuit was filed on November 5th, 2010 in the Federal Court of
Canada against a company incorporated under the name 3805913 Canada Inc. and
three of its principals including Kashif Khan, Ravi Poddar and Sampat Poddar.

According to the lawsuit, CIRCA INC. became aware that the company was
passing off its goods and services under the trademark Circa and was taking
advantage of CIRCA INC.'s valuable trademark rights, reputation and goodwill
and causing confusion that has been threatening that reputation and good
will.

In September 2010, attorneys for CIRCA INC. put the company on notice of
CIRCA INC.'s rights to the trademark in association with its services. On
October 13, 2010, CIRCA INC. publicly stated via press release that the
company was using the CIRCA trademark without its prior knowledge, consent or
authorization.

The lawsuit seeks an interim, interlocutory and permanent injunction
against the defendants and includes a claim for punitive, aggravated and
exemplary damages.

About CIRCA INC.

CIRCA is the leading global buyer of fine jewelry, diamonds and watches
from the public. CIRCA is the only luxury brand in the jewelry-buying
business, providing a premium service to clients - discreet, reliable and
dedicated to the client's best interests. CIRCA is headquartered in New York
City
, and currently has offices in Chicago, Palm Beach, San Francisco,
Washington DC and internationally in Barcelona and Hong Kong. CIRCA is a
federally registered trademark in the US of CIRCA INC. For more information,
visit www.circajewels.com.

Kanessa Tixe, Source Communications, +1-347-456-6698, Kanessa at sourcecommunications.net

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