Craving Innovation, Creativity and the Digital Revolution? Look to the Charity and Fundraising Sector, Advise Guardian Jobs

LONDON, November 30, 2011 -

As the West End lauds Vanessa Redgrave and James Earl Jones’ record-breaking fundraising collection for thespian charity, Acting for Others, the Driving Miss Daisy stars have cast charity and fundraising jobs into the spotlight. A celebrity working as a fundraiser for the night certainly adds a touch of glamour to the industry, but what of the real 9 to 5 charity and fundraising jobs? Guardian Jobs reveal how a sector, often noted for its reams of red tape and archaic systems, is in reality the perfect place to find innovation, digital revolutions and promise.

The charity and fundraising sector is now home to some of the most creative minds in business. The humble cake sale no longer cuts it in the face of third world hunger, global warming and domestic violence. Admirably, our most altruistic professions are not only presenting opportunities for volunteers, but offer development managers, team managers, care and support workers and marketing strategists a chance to really cut their salt. Charities provide the ideal environment to experiment with social media, with more and more encouraging digital donations through electronic devices. Finding ways to leverage technologies and formulating digital campaigns sits atop of the charity and fundraiser sector’s in-tray.

For innovation and originality, look to fundraising jobs. The NSPCC recently unveiled their DIY fundraising kit, allowing potential fundraisers the chance to plan their own events - an example of intelligent thinking that would have involved input from designers, marketers, copywriters, care workers and project managers. At the forefront of fundraising are the sterling employees at The Giving Machine, a company who has fused the fun of online shopping with fundraising. The concept and creation behind such a powerful idea demanded experienced negotiators for brand partnerships, brand developers and fundraising expertise.

And back to celebrities. Celebrity endorsements have become an integral part of charity and fundraising campaigns. An indication of this is PR’s head honcho, Max Clifford, readily offering advice (YouTube Video) to charities on how to work successfully with celebrities. A sector rife with celebrity involvement requires reputation management and PR know-how.

Regarding the changing shape of charity jobs, Sophie Relf from Guardian Jobs comments:

‘The harsh economic climate has created job opportunities for  fundraisers in a range of sectors from charity, education including schools, colleges and universities, to NHS trusts, and arts and heritage organisations. Typically fundraisers have a unique blend of sales, lobbying and campaigning skills; which they can put to great use in raising funds. They are highly sought after professionals.’

Check jobs.guardian.co.uk for the latest fundraiser jobs.

About Guardian Jobs

Guardian Jobs has been the market leader in recruitment across the quality press for almost 20 years. With an audience comprising high quality jobseekers, Guardian only list the highest calibre vacancies in sectors that include Media, Education, Government, Graduate, Secretarial, Charities, Marketing, Social Care and Arts among others.

Media contact details:
Sophie Relf
sophie.relf@guardian.co.uk
T: +442033532180

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