Egypt Secures Major New Tie-ups and Investment From HP,CISCO and Motorola

By Itida, PRNE
Sunday, June 12, 2011

CAIRO, June 13, 2011 -


Recent Investment and Commitments From HP, Cisco and Motorola
Reinforce Strength of Egypt’s ICT Sector

  • Hewlett-Packard (HP) and ITIDA sign MoU
    provid
    ing world-class training to Egyptian hardware
    companies
  • Cisco invests $10million to
    seed
    sustainable job creation and economic growth
    in
    Egypt
  • Motorola expands regional operations in Egypt

Egypt continues to prove its appeal as a leading outsourcing
destination, with substantial commitments from multinationals
pledging continued support as the country moves forward.

Hewlett-Packard (HP), the world’s largest technology company,
and Egypt’s Information Technology Industry Development Agency
(ITIDA) have signed a Memorandum of Understanding (MoU) to provide
world-class training to Egyptian hardware companies and increase
their competitive advantages. The MoU aims to assist Egyptian
companies in training to help grow their businesses, impart key
skills to employees and in the wider talent pool, and increase
their footprint in local and regional markets.

Commenting on the MoU, Yasser ElKady, ITIDA CEO said: “This MoU
is a clear testament to our commitment to support all segments of
the IT industry in Egypt. While our endeavours in positioning Egypt
as one of the key outsourcing destinations have yielded significant
results, we are keen on extending all the necessary support to the
Egyptian hardware companies and we are positive that this training,
along with other initiatives will have considerable impact.”

The MoU signed between ITIDA and HP was accompanied by news of a
major new investment from Cisco. Cisco has announced that it will
invest $10 million to seed a sustainable model of job creation and
economic development in Egypt. The venture capital investment
targets high-potential small businesses that provide innovative
products and services.

Minister of Communications and Information Technology, Dr.
Magued Osman said: “The Egyptian government recognizes that
properly functioning telecoms and IT infrastructure is essential
for attracting foreign investment and enabling the private sector
and government to function more efficiently. The government’s aim
is for Egypt to become an IT hub, providing IT-assisted
teleservices to foreign companies. This $10 million investment will
help us promote economic development, leading to enhanced
opportunities for the people of Egypt.”

John Chambers, Chairman and CEO of Cisco, said: “We believe
there is tremendous growth potential in Egypt’s ICT sector and are
committed to supporting Egypt’s - as well as MENA’s
- long-term goals. It is therefore appropriate for Cisco to
make this investment into the Egyptian economy and its people.”

Olaf Krahmer, President of Cisco Egypt, continued: “Job creation
and the chance for greater opportunities are of clear importance to
Egyptian citizens. Through this investment, Cisco is demonstrating
its commitment to assisting the people of Egypt to begin to invest
in meeting these needs,”

A further development was the announcement by Motorola Solutions
Inc. to open a key office for the Middle East and North Africa
(MENA) region in Cairo, Egypt. Strategic expansion in Egypt will
help Motorola deliver its leading mission-critical communication
products and services directly to Egyptian customers but also to
many other customers outside of the country as the Cairo base of
operations becomes established as the newest Regional Engineering
Centre.

Overall, Egypt remains a major IT destination, with many
multinationals including Google, IBM and Valeo having established a
significant presence in Egypt over the last year.

About ITIDA:

The Information Technology Industry Development Agency (ITIDA)
is a governmental entity affiliated to Egypt’s Ministry of
Communications and Information Technology.  It is responsible
for growing and developing Egypt’s position as a leading global
outsourcing location by attracting foreign direct investment to the
industry and maximizing the exports of IT services and
applications.

Located in the heart of the modern business environment at Smart
Village, the six hundred acre business park on the outskirts of
Cairo, ITIDA is a self sustainable entity that drives the IT
industry in Egypt and raises awareness among the Egyptian people of
the benefits and use of ICT to advance socio-economic welfare of
the whole community.

Ahmed Reda - Media & Communication Manager - Information
Technology Industry Development Agency (ITIDA) - T: +202-534-51-85
- E: areda@itida.gov.eg & Rob Foyle - Hill & Knowlton - T:
+44-20-7413-3512 - E: rob.foyle@hillandknowlton.com

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