Eurail and Indian Trade Experts Join Forces

By Eurail Group G.i.e., PRNE
Sunday, April 11, 2010

Eurail Launches its First Marketing Campaign in India

UTRECHT, The Netherlands, April 13, 2010 - Eurail Group G.I.E. will be conducting marketing seminars in
New Delhi and Mumbai. This is the first time Eurail Group will organize a
marketing campaign in India, which indicates its great enthusiasm and
confidence in tapping into this currently unexplored market.

2009 proved a significant milestone year for Eurail Group.
Hailed as the "golden ticket" by travelers from around the world, Eurail Pass
celebrated its 50th anniversary. For more than half a century, the Eurail
Pass has enabled safe and enjoyable train travel through Europe. In the
decades since 1959, when only one type of pass was available, Eurail Group
has created a broad range of Eurail products to suit most travel itineraries
in Europe and for most budgets. Eurail has extended their availability across
the globe, earning its place as the market leader in European rail passes.
From a little more than 5,000 passes sold in 1959 to overseas travelers, more
than 382,000 passengers took to the rails in 2009. In addition, the number of
students and families exploring Europe by rail increases each year.

With 160,000 miles of track in today's European railway system
covered by Eurail many towns and villages are connected, providing excellent
domestic and international connections. With the use of high-speed trains,
rail travel offers a safe, convenient, efficient and reliable alternative to
cars and airplanes. Furthermore, Eurail Group and their Benefit Partners
endeavour to increase special offers to pass holders. The Eurail Pass
includes: free or reduced transportation on private railroad companies, ferry
crossings and select bus routes, as well as reductions on hotels, museums and
bicycles rentals.

Eurail Group intends to pay more attention to the development
and expansion of the business in India. They also wish to continue raising
awareness in China, South Korea and Japan. Ana Dias e Seixas, Eurail Group's
Marketing Director who is hosting the seminars, said "we are thrilled to have
the opportunity to highlight and introduce the extraordinary advantages of
the Eurail products within the Asian market. We are expecting extensive and
in-depth communication with the Indian Trade Experts during our time in
India. With their cooperation, our objective is to continue improving the
Eurail Pass offer for future generations to come".

For more information:

Eurail Group corporate website and press room: www.eurailgroup.com

Eurail photo library: eurail.informationstore.net

Press Contacts: Ana Dias e Seixas & Ellie Kingswell, E-mail: pressinfo at eurail.nl, tel: +31-(0)30-7516-500; China: Eddie Yang, email: eyang at holland.com, Tel: +86-10-5879-7656; India: Shilpa Sethi, e-mail: shilpa at repindia.in, Tel: +91-11-4166-9576; Japan: Harue Nakagawa, e-mail: hnakagawa at holland.com, Tel: +81-3-3222-0775; Korea: Monica Kang, e-mail: maxcom1004 at naver.com, Tel: +82-2-553-4696

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