Fat Partners and Green Issues Are Out - Men go Back to Basics

LONDON -

- 5,000 Men Questioned in the AskMen.com Survey

According to a major study on the current thoughts and attitudes of men in the UK, 89% of men surveyed thought that any girl they date should have marriage potential and 38% thought that their partners shouldn’t have more than 5 former partners.

The survey, from the popular lifestyle website AskMen.com, revealed that men are beginning to mix more traditional values about marriage and partnership, alongside more evolved views about sex, politics and technology.

78% regularly make an effort to be romantic, but slightly less gallant is the fact that 43% would dump their partner if they became fat and 24% would change the moodiness and nagging of their partner if they could.

The recession has had an impact, with 64% concerned about being in debt. It has clearly moved the environment off of the main agenda with 84% only mildly concerned about green issues.

Recent political upheavals have taken their toll, 46% now considering voting for a non-major political party in the next general election and with a sideswipe at the government 41% think that Stephen Fry should be the next Prime Minister.

Interestingly 70% want to be citizens in the future, with only 13% happy to remain subjects under the current monarchy.

68% would not punch their boss in the face, even if they could get away with it, although 50% would punch a colleague if they had the same opportunity.

Only 18% are using the TV as the main portal for information and entertainment, with 75% using the computer screen as their main source - although 85% do not use Twitter.

“Our survey demonstrates how complex men are having to become in 2009. Core traditional values mixed with more liberal views seem to be the theme as men take a pick-and-mix attitude to morality and sexual behaviour,” commented Andrew Lubega, AskMen.com UK editor.

What is clear is that outside of the bedroom men are becoming more radical in their thinking - this survey is not good reading for Her Majesty, with 70% wishing to become citizens rather than subjects - and 46% seriously considering voting for a non major political party. In fact 41% want Stephen Fry to become the next PM, such is their disenchantment with politics in general,” Lubega continued.

AskMen.com is the leading men’s lifestyle destination on the web, offering a wealth of digestible opinion, factual advice and celebrity features for the everyday man.

Famous for its Top 99 Women list that draws over 5 million votes annually, AskMen.com was named as one of Time Magazine’s top websites of 2008.

The UK site is the largest men’s lifestyle website in the UK, surpassing the likes of FHM, Asylum and GQ, with a London based editorial team delivering compelling, relevant content to UK readers.

The survey was conducted on the AskMen site between 8th June and 13th July 2009, and the full results can now be seen at uk.askmen.com/

Source: AskMen.com

For more information please contact: Dean Barrett or Luke Geoghegan, Bastion PR, T: +44(0)20-7421-7600, E: firstname at bastion.co.uk. Andrew Lubega, UK Editor, AskMen.com, M: +44(0)7894-088524, T: +44(0)20-3077-4106, E: Andrew at askmen.com