GTA and Hilton Family of Hotels Sign Global Distribution Deal

By Prne, Gaea News Network
Monday, May 4, 2009

BEVERLY HILLS, California and LONDON - GTA by Travelport, a global travel wholesaler today announced that they have signed a distribution agreement with Hilton Hotels Corporation to further strengthen their strategic relationship.

(Logo: www.newscom.com/cgi-bin/prnh/20090505/NY10626LOGO )

The distribution agreement provides GTA’s thousands of tour operator and travel agency customers increased property choice with access to a broader range of room and rate types available at most of Hilton Family of Hotels’ 3,200 hotels and more than 400,000 rooms in 77 countries and territories worldwide. The broader content complements GTA’s existing range of hotels and destination services, enhancing its product offering and providing customers greater choice when preparing tour and travel arrangements for their customers.

“With some of the best recognized brands in our industry, Hilton Hotels will enrich our content and increase our ability to provide more robust inventory to our customers,” stated Kurt Ekert, GTA Chief Operating Officer. “This new partnership with Hilton expands our product offering and will empower our customers with the ability to offer their clients expanded choice and best-rate assurance as well as even more last minute availability.”

“As travellers continue to search for the best options when booking their arrangements, and travel professionals are searching for more hotel selection in their group bookings, GTA’s dynamic network allows us to reach more customers and respond to the evolving needs of the traveler,” James Farrow, Senior Vice President Sales Hilton Hotels Corporation commented. “Hilton’s inventory will be distributed through GTA’s multi-channel distribution network. Our relationship with GTA and the distribution of our portfolio of properties through their vast array of travel trade customers around the globe will help travel agents and tour operators respond to the needs of the modern traveler while helping to create memorable experiences that the vast Hilton portfolio offers.”

About GTA

GTA (Gullivers Travel Associates) is a world leader in the provision of ground travel products and services. GTA uses industry-leading online technology to market and distribute global travel content, including more than 30,000 hotels & 3,000 apartments with instant confirmation, in over 130 countries. Other travel services include car hire, sightseeing tours and attractions, private transfers, group travel and rail passes. GTA also provides online destination information, including 300 extensive city and country travel guides, weather reports, currency conversion and travel health advice. GTA, www.gta-travel.com, is a Travelport business. Travelport is one of the largest and most geographically diverse travel companies, dedicated to creating the exceptional travel experiences the world demands.

More information about GTA is available at www.gta-travel.com/.

About Hilton Hotels Corporation

Hilton Hotels Corporation is the leading global hospitality company, with more than 3,200 hotels and 545,000 rooms in 77 countries and territories, with more than 135,000 team members worldwide. The company owns, manages or franchises some of the best known and highly regarded hotel brands including Hilton((R)), Conrad((R)) Hotels & Resorts, Doubletree((R)), Embassy Suites Hotels((R)), Hampton Inn((R)), Hampton Inn & Suites((R)), Hilton Garden Inn((R)), Hilton Grand Vacations(TM), Homewood Suites by Hilton((R)), Home2 Suites by Hilton(TM), The Waldorf Astoria(TM) and The Waldorf Astoria Collection(TM).

Hilton Hotels Corporation is an Official Sponsor of the U.S. Olympic Team, which will extend through the 2010 Olympic and Paralympic Winter Games in Vancouver, the 2012 Olympic and Paralympic Games in London, the 2010/2012 U.S. Paralympic Team and the 2011 U.S. Pan American Team.

The Hilton Family of Hotels adheres to founder Conrad Hilton’s philosophy that, “It has been, and continues to be, our responsibility to fill the earth with the light and warmth of hospitality.” The company put a name to its unique brand of service that has made it the best known and most highly regarded hotel company: be hospitable(R). The philosophy is shared by all brands in the Hilton Family of Hotels, and is the inspiration for its overarching message of kindness and generosity.

For more information about the company, please visit www.hiltonfamily.com.

CONTACT: Chris Gardiner, Travelport / GTA Phone: +44-1753-288042 chris.gardiner@travelport.com US Media Contact: Athanasia Sfikas Phone: +1-212-885-0415 Athanasia.Sfikas@hillandknowlton.com

Source: GTA

Chris Gardiner of Travelport / GTA, +44-1753-288042, chris.gardiner at travelport.com; or US Media, Athanasia Sfikas, +1-212-885-0415, Athanasia.Sfikas at hillandknowlton.com. Logo: https://www.newscom.com/cgi-bin/prnh/20090505/NY10626LOGO

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