Hertz Rental Customers Offered Legendary Supercars for Hire in the UK

LONDON, December 6, 2011 -

Hertz UK Announces Partnership With Luxury Supercar Hire Company Première Velocity

- With Photo

People seeking the ultimate driving experience in the UK will now be able to hire elite supercars with Hertz, the world’s leading general use car rental brand.  Thanks to an exclusive partnership with Première Velocity, customers will be able to drive some of the world’s most desirable super cars at a 5 per cent discount when they book via www.hertzsupercars.com.  

With an extra cache of exclusivity, the Lamborghini LP560-4 Bicolore, Porsche Carrera 4 GTS Cabriolet, Ferrari 458 Italia, Range Rover Evoque and Mercedes S Class Brabus are only available to renters through the Première Velocity service. Other super cars on offer include the Rolls Royce Phantom, the Ferrari 458 Italia, Lamborghini Aventador, Mercedes SLS AMG Roadster and McLaren MP4.

Michel Taride, President, Hertz International and Executive Vice-President, Hertz Corporation, said: “By partnering with Première Velocity, we are able to offer an exhilarating and truly memorable drive for our customers. The full range of cars will be available on the Hertz website, so customers will have access to sporty, high end vehicles for their driving pleasure. The new partnership perfectly complements our own existing Prestige Collection of luxury vehicles.”  

Starting prices for the super cars include Mercedes C63 AMG from £201.25 and the Audi R8 from £362.25, with a 5% discount for booking through www.hertzsupercars.com. The full Première Velocity collection - super, sports, luxury, prestige and 4×4 cars - will be available from as little as £150 per day. Customers can be provided with a meet and greet service that delivers cars to an agreed location such as home, hotel, office or airport.

Stephen Price, Managing Director of Première Velocity, said: “We specialize in elite vehicles for discerning clientele - and, like Hertz, combine experience in the rental industry with the advantage of knowing what the customer wants. We’re extremely excited to be partnering to offer Hertz renters the opportunity to experience some of the most beautiful, powerful and thrilling cars built today, that they ordinarily they may not have access to.”

Première Velocity and Hertz supercars are available for hire by customers over 25 years of age and with no more than six points on their driving license (subject to previous convictions and accident terms).

About Première Velocity

Since 2008, Première Velocity have been leading the way in bespoke car hire, offering the world’s finest vehicles to discerning clients.  World exclusives in the hire industry are few and far between, but Première Velocity continues to offer the most sought after marques for clients anywhere in the UK.

About Hertz

Hertz is the world’s largest general use car rental company, operating from over 8,500 corporate locations in 146 countries worldwide. Hertz is in its 93rd year of delivering quality car rental solutions to leisure and corporate customers.  Product and service innovations such as Hertz #1 Club Gold, Worldwide Online Check-in, specially designed NeverLost® satellite navigation systems, and unique cars offered through the company’s Prestige, Fun and Green Collections, set Hertz apart from the competition. For more information please go to www.hertz.com.

Note to Editors:

A picture accompanying this release is available through the PA Photowire. It can be downloaded from www.pa-mediapoint.press.net or viewed at www.mediapoint.press.net or www.prnewswire.co.uk.

Hertz Press Contacts
Caroline Trotman Dickenson
Ketchum Pleon
T: +44(0)20-7611-3686
E: caroline.trotman-dickenson@ketchumpleon.com

Jana Kapeller
Ketchum Pleon
T: +44(0)20-7611-3638
E: jana.kapeller@ketchumpleon.com

Première Velocity Press Contact
Stephen Price
T +44(0)7966-614366
E: stephen@hertzsupercars.com

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