Partners With LII 2011 to Boost SME Business

Thursday, February 17, 2011

Light India International 2011 (LII 2011) Known to be the Biggest Lighting Fair in India

NEW DELHI, February 18, 2011 - Foreseeing immense opportunities in the lighting industry for Micro,
Small and Medium Enterprises (MSMEs),, India's largest online
B2B marketplace, has decided to partner with Light India International 2011-
the biggest lighting fair in India. Organized by Indian Society of Lighting
Engineers, the event will provide excellent marketing and networking
opportunities for MSMEs in the lighting space. The prestigious trade show is
scheduled to be held from March 4 - March 7, 2011 at Chennai Trade Centre,
Tamil Nadu and will provide insights into the developments taking place in
the lighting industry.

Commenting on the association, Mr. Dinesh Agarwal, Founder & CEO,, said, "The growth of the lighting industry in India has in the
recent years been phenomenal. The sector provides huge opportunities of
growth for MSMEs in the country. Realising this potential, we have partnered
for Light India International this year. We believe that MSMEs would be able
to take advantage of this trade show, which will help sharpen their
competitiveness and keep them abreast of latest innovations."

Light India International has established itself as the biggest lighting
fair in the country and provides professional meeting ground for lighting
industry professionals to exchange information and ideas. Besides showcasing
new innovation and new products in the lighting industry, it also will
present futuristic trends in all segments of lighting. This one of a kind
business platform is an ideal business opportunity for MSMEs to demonstrate
their latest products to prospective buyers, gain insights on latest energy
efficiency and renewable energy methods. The products range includes
residential, commercial, retail lighting, railway / metro lighting, street
lighting among others. The prominent trade show will witness a gathering of
manufacturers, exporters, importers, dealers, architects, town planners et
al. It will also publicise the developments taking place in the lighting
industry through various seminars and technical sessions.

In today's competitive global marketplace, MSMEs need to be aware about
industry scenario and latest trends. Committed to provide maximum exposure to
them, has actively participated in various domestic and
international trade shows such as Concrete Panorama and Deminar 2011,
IndiaMART Plast Show 2010, IndiaMART PackPlus 2010, IndiaMART Famdent Show
2010 among others.

About is India's largest online B2B marketplace connecting global
buyers with suppliers through business directories, online product catalogs,
buy-sell offers, industry specific marketplaces, printed media and trade
shows participation.

Founded in 1996 by Mr. Dinesh Agarwal (CEO), the company has a pan-India
presence in over 100 cities. With over 3500 employees located across 62
offices in the country, offers an extensive range of value-
added products and services to its 1 million registered members and nearly 5
million global buyers across various industries and verticals. has won numerous awards over the years and has been widely
covered by media such as CNBC, BBC, BusinessMoney, CNN, Businessworld,
Economic Times, Financial Express, etc for its pioneering role in promoting
SME business in the country. Its existing investors include Intel Capital and
Bennett, Coleman & Co. Ltd (Times Group), India's largest print media group.

    For more information, please visit:

    Media Contacts
    Pawandeep Kaur
    Manager - PR
    T: +91-120-3911000
    F: +91-120-2424943

Media Contacts: Pawandeep Kaur, Manager - PR, T: +91-120-3911000, F: +91-120-2424943, E:pr at

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