Jumeirah Restaurants Announces Opening of The Ivy

By Jumeirah Group, PRNE
Sunday, June 19, 2011

DUBAI, UAE, June 20, 2011 -


Jumeirah Restaurants has announced that the highly anticipated
Ivy restaurant is set to open its doors in Dubai, taking forward
the long-standing tradition of the international brasserie in

The Ivy in Dubai will share
the same standards of food, ambience and service as The Ivy in
London, but will also take on board the best that Dubai has to
offer. Located on the ground floor of The Boulevard, Jumeirah
Emirates Towers, which is one of Jumeirah’s href="www.jumeirah.com/en/Hotels-and-Resorts/Destinations/">Dubai
hotels, The Ivy has been welcoming diners since 9 June,

Designed by Martin Brudnizki, the restaurant will serve as an
ideal place for lunch, dinner or simply a drink at the bar. Housing
a private dining room and a 60 seat terrace, The Ivy will offer a
brasserie-style menu with a selection of classics, such as its
world famous shepherd’s pie, Dover sole, and Scandinavian iced
berries with hot white chocolate sauce. Dishes from around the
world such as sashimi and Thai-baked sea bass are some of the other
favourites The Ivy will offer.

Phil Broad, managing director of Jumeirah Restaurants, said:
“The opening of The Ivy in Dubai has been highly anticipated by
patrons for whom dining at the London brasserie has become a
custom. It is a welcome addition to the Jumeirah restaurant
portfolio. With its sophisticated décor and delicious food, The Ivy
is set to become a landmark in Dubai. Similar to The Ivy in London,
we are confident that delivering a gourmet experience and great
value for money will keep our customers coming back to the Dubai

Owned by the parent company Caprice Holdings, The Ivy is one of
London’s favourite restaurants; a uniquely British institution
known throughout the world. An extensive refurbishment in 1990,
with oak panelling, stained glass and site-specific commissions
from leading contemporary artists, re-established The Ivy in London
to that of its early-20th century heyday. It continues to be a
staple with the pre and post-theatre crowds, and boasts a devoted
clientele from the arts, media and beyond.

The critically acclaimed and hugely popular Rivington Grill,
located at The Souk Al Bahar, Level 3, Old Town at Downtown Burj
Khalifa, is the sister restaurant of The Ivy. The first Caprice
Holdings restaurant to open in Dubai under the management of
Jumeirah Restaurants LLC, Rivington Grill’s immense success is a
testament to what can be expected from The Ivy.

Jumeirah Restaurants is a company of successfully developed
restaurant concepts that are licensed globally. An important and
strategic addition to the Jumeirah Group portfolio, the company’s
mission is to set up and license innovative restaurants worldwide.
The noodle house was the first restaurant brand to be created and
is the flagship of Jumeirah Restaurants. Other concepts include
Sana Bonta, Urbano, AllFreshCo, Rice plus Spice and The Flaming

About Jumeirah Group:

Jumeirah Group, the Dubai-based luxury hotel chain and a member
of Dubai Holding, operates a world-class portfolio of hotels and
resorts, as well as a number of great dining options offered by

Restaurants including the href="www.rivingtongrill.ae/">Rivington Grill in Dubai
and The Noodle House,
the flagship restaurant of the brand.

Jumeirah Hotels & Resorts portfolio includes Burj Al Arab,
Jumeirah Beach Hotel, Jumeirah Emirates Towers, Jumeirah Zabeel
Saray and Madinat Jumeirah in Dubai; Jumeirah Carlton Tower and
Jumeirah Lowndes Hotel in London; Jumeirah Essex House in New York;
and Jumeirah Himalayas Hotel in Shanghai. Jumeirah Group also runs
the luxury serviced residences brand Jumeirah Living; the spa brand
Talise; Jumeirah Restaurants; Wild Wadi Waterpark; The Emirates
Academy of Hospitality Management; and Sirius, its global loyalty

For further information please contact:

Genevieve Picard
Director of Corporate Communications
PO Box 214159
United Arab Emirates



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