Kitemark(R) Scores a Superbrand Hat Trick

HEMEL HEMPSTEAD, England, March 1, 2010 - For the third successive year, BSI Kitemark, one of the country's most
widely recognised and respected indicators of quality, has achieved the
accolade of being listed in the prestigious Top 500 Business Superbrands
chart. This year Kitemark, which was evaluated in the Support Services -
Associations and Accreditations category, was placed 170 in the chart
overall.

Kitemark schemes are available for a wide range of products and services.
They are operated by BSI, which also achieved a Business Superbrands listing
in its own right, at number 216. BSI's global business services help
organisations improve their performance, manage risk and make their
operations sustainable, and its activities include the assessment, testing
and certification of management systems, and products and services including
Kitemark. BSI is also the UK's National Standards Body.

The Kitemark provides reliable independent confirmation that the most
stringent standards for safety and quality have been met. Its origins go back
well over a century to 1903 and, over the intervening years, it has become
universally recognised not only in industry and commerce, but also by the
British public.

"Our appearance for the third year in a row in the Superbrands Listing is
further confirmation of the Kitemark's status as the leader among
certification schemes," said Claire Lynam, Head of Communications & Alliances
for BSI. "We continuously invest in and promote the Kitemark, thereby
increasing its scope and value both to Kitemark licensees, and to those that
rely on it for sound guidance when purchasing products and services."

Stephen Cheliotis, Chairman of the expert council and CEO, The Centre for
Brand Analysis, said: "Congratulations to Kitemark and BSI on achieving
Business Superbrands status. In this economic climate a powerful brand is
more important than ever. It can be a key driver of new and repeat business
and a positive influence on stakeholders. As such the results of this survey
are not only interesting but ultimately useful in understanding the
perception the market has of these brands, and therefore their likely potency
and financial success."

Superbrand listings are achieved only after a stringent selection
process. This is independently administered by The Centre for Brand Analysis,
and takes into account the views of a voluntary Expert Council, as well as
those of over 1,700 individual business executives across the UK.

For further information please visit www.bsigroup.com or
www.Kitemark.com

For PR information and imagery please contact Linda Tyrrell, +44-(0)1491-570970, linda at henley.co.uk