Leaders in Pre Formulation and Formulation to Meet This April

LONDON, February 23, 2011 - Senior leaders from across the industry will meet at Pharma
IQ's Global Pre Formulation and Formulation Summit in Amsterdam this April to
discuss latest developments and challenges in the field.

With the cost of discovering and developing a new drug
predicted to tip at approximately $900 million, the pressure to reduce
time/costs to market while ensuring soluble, stable and profitable products
is higher than ever.

To tackle this issue, many pharmaceutical companies are now
more than ever streamlining their development strategies and implementing
predictive approaches to mitigate risk and ensure investment in successful
candidates.

Pharma IQ's Pre Formulation and Formulation Summit 2011 will
bring together senior level experts to share case studies, insights and best
practice strategies to help:

    - Accelerate early development and pre-formulation through
      implementation of an efficient streamlined approach to reduce time and
      cost to market

    - Mitigate risks in later development through inter
      departmental integration to avoid late stage drug attrition and
      maximise profitability

    - Capitalise on outsourcing partnerships in western and
      emerging markets through critical business analysis of when, where and
      how to outsource

    - Tailor development approaches to enable accurate and
      efficient formulation of paediatric drugs to ensure first time
      regulatory acceptance

    - Enhance drug solubility and dissolution through employment
      of the most cutting edge approaches to ensure development of stable and
      soluble formulations

Summit attendees will hear best practices from AstraZeneca,
Boehringer Ingelheim, GlaxoSmithKline, Johnson and Johnson, Lundbeck, Merck,
Neurosearch and many many more.

Pharma IQ's Global Pre Formulation and Formulation Summit 2011 will be
held from the 11th - 13th April in Amsterdam. For more information about the
conference and to access exclusive and complimentary industry resources,
please visit www.pharmaceuticalpreformulation.com/leaders or phone
+44(0)207-368-9300.

Media contact: Nicole Abbott, +44(0)20-7368-9807, nicole.abbott at iqpc.co.uk or visit
www.pharmaceuticalpreformulation.com/leaders. Press are invited to attend this important industry forum, if you would like to a complimentary press pass please email Nicole Abbott
(nicole.abbott at iqpc.co.uk)