Martin Gets a Makeover! Martin & Co Announce the Successful Re-launch of Their Website https://www.martinco.com

By Martin Co, PRNE
Tuesday, November 10, 2009

LONDON, November 11 - After working with web designers and developers at The Property Jungle
and Search Engine Optimisation specialists Vertical Leap the new site is
now live.

"As a property search site it was essential that this function remained
core to the new site as well as maintaining the established branding that
Martin & Co is renowned for nationwide. The Property Jungle recognised this
requirement and were able to work with us to develop a bespoke site to
support all the users' requirements," commented Mark Burdge Sales & Marketing
Director.

The Web is widely used for property searches with over 80% of people
starting their research online. This makes it an ideal marketing tool for the
fast moving world of lettings. "Fierce competition in our industry makes
investment in an effective website that is easily found through search
engines such as Google crucial," he added.

The new Martin & Co website features individually managed office
homepages, an Intranet to improve inter-office and company-wide
communications as well as social networking and "search engine friendly"
functionality.

"Working with Martin & Co and delivering a solution that makes a real
difference to the way they do business has been a very rewarding exercise"
said Mike Smithson from The Property Jungle, "Our experience and solid track
record of delivering property industry websites that work enabled us to
understand their business and requirements and build them a tool that helps
them get on with the business of renting properties".

Portsmouth based search engine marketing specialists Vertical Leap worked
with the Martin & Co head office team and Property Jungle to optimise the
site. Although it is early days, with over 170 office pages locally
optimised, Martin & Co are expecting to see increased exposure online, as
well as an improvement in the customer experience. Google trends have already
recognised Martin & Co as a "rising star".

Landlords and tenants alike can benefit from a number of improvements to
the new site. These include enhanced property search tools, unbiased
information about letting and/or renting a property providing helpful hints
and tips, jargon busters to help explain the technical "lingo" used in the
world of lettings, FAQ's, and information guides. Tenants are able to receive
regular property updates via text and/or email and landlords can also benefit
from their property being featured as property of the week. Martin & Co can
even be followed on Twitter.

Notes to Editors: Martin & Co

    - Martin & Co is the UK's leading dedicated residential
      lettings specialist with over 170 offices throughout the UK.
    - Started in Yeovil in 1986 by Chairman Richard Martin the company
      was franchised in 1995 and is a full member of the British Franchise
      Association.
    - Websites: www.martinco.com and
      www.propertyfranchise.com

Photo:

Available on request - screen shot of the homepage of the website.

Media contacts only: For further press information, please contact: For further information about Martin & Co nationally please contact Marketing Manager Jayne Codling +44(0)1202-405543 or email jayne.codling at martinco.com

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