Mobileye(R) Licenses MIPS32(R) 1004K(TM) Coherent Processing System for Advanced Driver Assistance SoCs

By Mobileye N.v., PRNE
Monday, May 3, 2010

MIPS(R) Cores Provide Reliability and Real-time Response Needed for Automotive Applications

AMSTERDAM, May 4, 2010 - MIPS Technologies, Inc. (Nasdaq: MIPS), a leading
provider of industry-standard processor architectures and cores for digital
consumer, home networking, wireless, communications and business
applications, announced today that Mobileye, the global pioneer and leader in
vision-based collision prevention systems, licensed its multi-threaded
multiprocessing MIPS32(R) 1004K(TM) Coherent Processing System (CPS).
Mobileye will incorporate the 1004K CPS in its next generation EyeQ(TM)
vision-based SoC for use in driver assistance systems. Mobileye already uses
multi-threaded MIPS32 34K(TM) cores in its current generation EyeQ2(TM) SoC.
Development of the third generation SoC will begin immediately.

According to Ziv Aviram, CEO, Mobileye, "We are having great success
using MIPS in our EyeQ2(TM) product, which has been adopted by several
top-tier suppliers and car manufacturers. We are pleased to reaffirm our
commitment to MIPS for our next generation product. The EyeQ3(TM) will be the
ultimate driver assistance system for a wide range of vertical markets. With
MIPS, we get a winning architecture that provides the reliability, high
performance and flexibility needed for automotive applications. MIPS
Technologies' unparalleled service and support will help us get our next
generation product to market quickly at the lowest possible cost."

"Multi-threaded 34K cores helped us achieve a 600% performance gain in
the EyeQ2(TM) over the previous generation, and we are pleased to target even
greater performance in the EyeQ3(TM), with a combination of the 1004K CPS and
Mobileye's innovative Vector Microcode Processors (VMP)," said Elchanan
Rushinek
, vice president of engineering, Mobileye. "As we did when we
selected MIPS cores for the EyeQ2(TM), we exhaustively benchmarked the new
MIPS cores against the competition. We need extreme real-time performance,
and we found the 1004K CPS to be a superior solution. With MIPS, our
customers can be assured of responsiveness and reliability to help reduce
accidents and make roads safer."

"MIPS Technologies has a strong presence in the automotive market, with
significant share in mobile infotainment and a growing presence in the
automotive control and advanced driver assistance systems (ADAS) markets.
ADAS systems entail advanced applications processing, reliability, and real
time response for applications such as collision avoidance and driver
safety," said Michael J. Palma, IDC senior research analyst for consumer
semiconductors.

"Leading automotive companies are looking to Mobileye for technologies
that not only have the ability to change lives, but save them," said Art
Swift
, vice president of marketing, MIPS Technologies. "We are pleased to
work closely with Mobileye as it continues to develop advanced driver
assistance solutions. The MIPS architecture is a great fit for automotive
safety and infotainment applications, and we look forward to expanding our
presence in these high-growth sectors of the automotive market."

Mobileye's family of EyeQ(TM) Vision Processors and its broad range of
algorithms for mono-camera driver assistance systems target vehicle active
safety applications such as lane departure warning, vehicle detection,
pedestrian detection, intelligent headlight control and traffic sign
recognition.

About the MIPS32 1004K CPS

The 1004K Coherent Processing System (CPS) is the industry's first
multi-threaded multiprocessor IP core. Incorporating multi-threading in each
core in a coherent multi-core architecture enables the 1004K multiprocessor
to surpass the performance of multi-core systems based on single-threaded
processor cores. This performance boost essentially is "free" in both
hardware and software, as the additional hardware threads in the cores are
minimal in size relative to a typical SoC design, and multi-threading makes
use of the same Symmetric Multiprocessing (SMP) versions of operating systems
and software programming models as coherent multi-core platforms. Leveraging
the multi-threading capability, the 1004K CPS achieves over 2.9 Coremark/MHz
per core, putting it among the highest scores available in the database of
tested cores on the Coremark.org website. Couple this performance with the
small size and low-power implementation, and the 1004K series provides one of
the most performance/power efficient solutions in the industry.

About Mobileye N.V.

Mobileye N.V. is headquartered in The Netherlands, with R&D facilities in
Israel and offices in the U.S., Cyprus and Japan. Mobileye is a technological
leader in the area of advanced image sensing and processing technology for
automotive applications, with a product offering covering the entire range of
vision applications. Mobileye's unique monocular vision platform works as a
third eye to help drivers improve safety and avoid accidents, and
revolutionizes the way we drive. Mobileye's products containing proprietary
software algorithms bundled on the EyeQ(TM) system-on-chip have been
integrated into BMW, GM, Volvo and Yulon Motors (Nissan) models since 2007.
For more information, visit: www.mobileye.com.

About MIPS Technologies, Inc.

MIPS Technologies, Inc. (NasdaqGS: MIPS) is a leading provider of
industry-standard processor architectures and cores that power some of the
world's most popular products for the home entertainment, communications,
networking and portable multimedia markets. These include broadband devices
from Linksys, DTVs and digital consumer devices from Sony, DVD recordable
devices from Pioneer, digital set-top boxes from Motorola, network routers
from Cisco, 32-bit microcontrollers from Microchip Technology and laser
printers from Hewlett-Packard. Founded in 1998, MIPS Technologies is
headquartered in Sunnyvale, California, with offices worldwide. For more
information, contact (408) 530-5000 or visit www.mips.com.

MIPS, MIPS32, 34K, 1004K and MIPS-Based are trademarks or registered
trademarks in the United States and other countries of MIPS Technologies
Mobileye (R), SeeQ(R), and the Mobileye Logo are registered trademarks of
Mobileye Technologies Limited.

    Media Contacts:

    Jen Bernier-Santarini
    MIPS Technologies
    +1-408-530-5178
    jenb@mips.com 

    Nicolas Slobinsky
    Mobileye N.V.
    +972-2-541-7333
    nicolas.slobinsky@mobileye.com

Media Contacts: Jen Bernier-Santarini, MIPS Technologies, +1-408-530-5178, jenb at mips.com; Nicolas Slobinsky, Mobileye N.V., +972-2-541-7333, nicolas.slobinsky at mobileye.com

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