New Business Opportunities at Fi Vietnam 2010

HO CHI MINH, Vietnam, October 21, 2010 - The first international Food ingredients exhibition in Vietnam will take
place on 1-2 December 2010 at the New World Hotel Saigon, Ho Chi Minh City.
The unique event is co-located with a conference organised by IUFoST in
Vietnam (the Vietnamese Association for Food Science and Technology),
bringing thousands of international and local food professionals under one
roof.

Vietnam is quickly emerging as both a source and a destination for food
ingredients, with over 40% increase in processed food consumption over the
last five years. Evolving consumer awareness and growing purchasing power
attract many international food manufacturers to Vietnam. Key exhibitors at
Fi Vietnam include Kerry, Vitablend, Roha Dyechem, Iprona and Reka Nutrition.

The conference run alongside the show will feature key exhibitors, eight
local scientists from the Asia-Pacific region and seven speakers from
IUFoST's governing and scientific councils. Major industry topics will be
covered during the conference, including Safety, Innovation, Functional Foods
and New Product and Market. Innovations in the development of food
ingredients in local and global contexts will also be addressed.

The event is expected to draw considerable attention from the Vietnam
food industry, as well as the Ministry of Education and the Vietnamese public
in general. It will also be the launch platform for IUFoST's initiatives to
support the education and training of food science and technology personnel
in developing countries.

Attendees will be given the opportunity to participate in a successful
business matchmaking procedure. The programme will enable exhibitors to
contact food manufacturers and other relevant businesses in Asia to meet at
the exhibition. The pre-arranged meetings will be set by the organizer based
on the business profile and product needs of each company.

For more information about Fi Vietnam, please visit:
www.ingredientsnetwork.com/Vietnam

About the organiser

United Business Media is headquartered in London, UK. The office in the
Netherlands is the organiser of the world-leading Health ingredients, Food
ingredients, CPhI, ICSE and Informex series of food and pharmaceutical
ingredients trade shows. The Dutch office also publishes International Food
Ingredients Magazine. For more information, visit www.ubm.com.

UBM Live, Ms. Rotem Zur Klapwijk, +31(0)20-40-99-560, F: +31(0)20-36-32-616, Rotem.ZurKlapwijk at ubm.com; or UBM Asia (Thailand), Ms. Janya Positvinyu, +66-2-642-6911, F: +66-2-642-6919/20, Janya.P at ubm.com