New Media AV to Serve as Distributor Throughout U.K. for Streaming Media Leader ViewCast

By Prne, Gaea News Network
Tuesday, March 10, 2009

PLANO, Texas - ViewCast Corporation (OTC Bulletin Board: VCST), a developer of
industry-leading hardware and software for the transformation and delivery of
professional-quality video over IP and mobile networks, today announced that
Andover, Hampshire-based New Media AV, a distributor focused exclusively on
audio-visual technology and solutions, will serve as a distributor of the
ViewCast Osprey(R) video capture card line to the company’s 300 resellers
across the U.K. and Ireland. As a local source for ViewCast’s award-winning
capture card, New Media AV will provide next-day delivery of products,
24-hour online ordering, expert AV solutions, and reseller support after the
purchase.

“The ViewCast Osprey video capture card is a very reliable and
well-established product that complements other solutions we provide to our
customers,” said Peter Ramsay, managing director at New Media AV. “Production
companies, post houses, and broadcasters all need effective means of
delivering content, whether sending rushes for color correction or streaming
media to a Web site for a live event, and the Osprey card supports these
workflows. With our stock of inventory and online catalog and store, we make
it easy for resellers to source the card and provide it to the end user
quickly and at minimal expense.”

Since the inception of Internet streaming media, the ViewCast Osprey card
has been trusted to provide reliable, superior quality video capture. As
applications for streaming media have expanded and evolved, the Osprey card
has remained a leading brand for Webcasting, mobile streaming and Internet TV
with innovative features ranging from high definition to standard definition
switch-on-the-fly capability, widescreen signaling, bitmap overlay,
deinterlacing, inverse telecine and a wide range of other professional
features.

“We’re pleased to be working with New Media AV in facilitating further
adoption of the Osprey card across the European broadcast and post markets,”
said ViewCast Senior Vice President of Sales Gary J. Klembara. “As the
company specializes exclusively on the audio-visual market, they can provide
their clients with valuable best-of-breed AV solutions and expertise that
enables intelligent purchasing and integration decisions on the part of both
resellers and their customers.”

More information about ViewCast video streaming solutions is available at
www.viewcast.com.

About New Media AV

New Media AV (U.K.) was launched in 2004 as a trade distributor of
products specifically for the video editing, effects, and audio market
sectors. The company sources a range of products from suppliers worldwide and
brings them together in one place. New Media AV (Europe) provides a
Europe-wide presence, extending and developing solutions distribution service
to the European DCC (digital content creation) market that is second to none.
This growing distribution network looks to provide the reseller channel with
an efficient and cost-effective buying experience, as well as local expertise
and support.

About ViewCast

ViewCast develops industry-leading hardware and software for the
transformation and delivery of professional-quality video over IP and mobile
networks. ViewCast’s award-winning solutions simplify the complex workflows
required for the Web-based streaming of news, sports, music, and other video
content to computers and mobile devices, empowering broadcasters, businesses,
and governments to easily and effectively reach and expand their audiences.
With more than 300,000 video capture cards deployed globally, ViewCast sets
the standard in the streaming media industry. ViewCast Niagara(R) streaming
appliances, Osprey(R) video capture cards, and Niagara SCX(R) encoding and
management software provide the highly reliable technology required to
deliver the multi-platform experiences driving today’s digital media market.

ViewCast (www.viewcast.com) is headquartered in Plano, Texas, USA, with
sales and distribution channels located globally.

ViewCast, Osprey, Niagara, Niagara SCX, GoStream, SimulStream, and
EZStream are trademarks or registered trademarks of ViewCast Corporation or
its subsidiaries. All other trademarks appearing herein are the property of
their respective owners.

ViewCast Contact:
Jeff Kopang
Vice President of Marketing
Tel: +1-972-488-7200
E-mail: jeffk@viewcast.com

PR Agency Contact:
Jessie Glockner
Rainier Communications
Tel: +1-508-475-0025 x140
E-mail: jglockner@rainierco.com

Investor Contact:
Matt Clawson
Allen & Caron
Tel: +1-949-474-4300
E-mail: matt@allencaron.com

Source: ViewCast Corporation

Jeff Kopang, Vice President of Marketing of ViewCast Corporation, +1-972-488-7200, jeffk at viewcast.com; or Jessie Glockner of Rainier Communications, +1-508-475-0025, ext. 140, jglockner at rainierco.com; or Investors, Matt Clawson of Allen & Caron +1-949-474-4300, matt at allencaron.com, both for ViewCast Corporation

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