NTT Electronics Full HD H.264 Codec Selected for HD Coverage of 2010 FIFA World Cup

TOKYO -

NTT Electronics Corporation, headquartered in Yokohama City in Japan’s Kanagawa Prefecture (hereafter, NTT Electronics) is pleased to announce that its “HV9100 Series” AVC/H.264 HDTV/SDTV encoder/decoder have been selected by Sentech, a state-owned communication service company in the Republic of South Africa, as the codec equipment to be used for HD coverage of the 2010 FIFA World Cup South Africa(TM). The operation of a broadcast transmission system using the HV9100 Series was started in the FIFA Confederations Cup 2009, which opened on June 14, 2009, as a precursor to the 2010 FIFA World Cup South Africa(TM).

(Photo: www.newscom.com/cgi-bin/prnh/20090826/HKW001 )

In the 2010 FIFA World Cup South Africa(TM), the satellite communications of Sentech will be used for coverage of video from each stadium to the International Broadcast Center (IBC), which is the base for broadcasters from around the world. The NTT Electronics HV9100 Series will be installed (system integrated by Comscience) in all 10 stadiums in various regions of the Republic of South Africa where games will be held, and will be used by Sentech for contribution feeds to the IBC.

“The MPEG-2 format will be used in the 2010 FIFA World Cup, but we will also make use of the AVC/H.264 format in the future. The NTT Electronics HV9100 Series meets our needs in that it is compatible with both MPEG-2 and AVC/H.264,” said Mr. Allan Bester, Executive Network Services of Sentech. “The HV9100 Series is also compatible with the 4:2:2 Profile, allowing us to distribute high-definition video of Africa’s first FIFA World Cup in 2010. In addition, the HV9100 Series has already demonstrated outstanding performance in sporting events around the globe such as the Beijing Olympics and thus, we are confident that it will also contribute to high quality video transmission of the FIFA World Cup. Viewers will be able to enjoy full HD coverage from the stadiums.”

The HV9100 Series supports both HD (1080i / 720p) and SD (480i / 576i). It additionally supports, optionally, up to 16 channels of audio input capability and an IP interface. The HV9100 Series gained a great deal of attention right after its release in January 2008, and has already been selected by many broadcasting stations with a broad use ranging from domestic station content transmissions to contributions or distributions in Japan, North America, Europe and Brazil.

About Sentech

Sentech is a leader in converging communications, bringing cost-effective and cutting-edge solutions to consumers and companies. The company’s wide range of products and services includes broadcast signal distribution across the country, international telephony, broadband multimedia, and value-added services.

For more information, please visit: www.sentech.co.za/

About Comscience

Comscience is a South African owned Broad Base Black Economic Empowerment (BBBEE) company that specializes in turnkey solutions for satellite communication systems. The company staff is factory trained and provides local systems design, integration, commissioning, managed services and support services. The company is a stocking distributor for the leading manufacturers of satellite equipment in the world and is a factory authorized repair centre for the products distributed.

For more information, please visit: www.comscience.info/

About NTT Electronics Corporation

NTT Electronics is a market leader in the fields of digital video, photonics and broadband networking. As a member of the NTT Group, one of the world’s leading telecommunications companies, NTT Electronics develops and supplies LSI devices and equipment incorporating superior, state-of-the-art technology for video processing and communications. The company’s video compression technologies are adopted by many broadcasting stations and are highly rated in both domestic and overseas markets. Under the slogan of “Creator of Real High Definition,” the company has been strongly supporting broadcasting stations to enable the transmission, editing and broadcasting of high-quality videos.

For more information, please visit: www.nel-world.com/pr

For Further Information NTT Electronics Corporation Press Office Fleishman-Hillard Japan, Inc. Tel: +81-33-524-4621 Fax: +81-33-524-4602 Email: naureen.kazi@fleishman.com NTT Electronics Corporation Codec System Solutions Overseas System Business Division Tel: +81-45-414-9180 Fax: +81-45-453-9710 Email: mm_i@yoko.nel.co.jp

Source: NTT Electronics Corporation

NTT Electronics Corporation Press Office, Fleishman-Hillard Japan, Inc., +81-33-524-4621, fax, +81-33-524-4602, naureen.kazi at fleishman.com ; NTT Electronics Corporation, Codec System Solutions, Overseas System Business Division, +81-45-414-9180, or fax, +81-45-453-9710, mm_i at yoko.nel.co.jp; Photo: https://www.newscom.com/cgi-bin/prnh/20090826/HKW001