OPI Announces Miss Universe CollectionBy Opi Products Inc., PRNE
Sunday, May 15, 2011
New Lacquers to Be Unveiled At Miss USA Event
LOS ANGELES, May 16, 2011 - OPI Products Inc. announced a collaboration with the Miss Universe
Organization today. The company will launch the Miss Universe Collection,
with colors to be revealed June 14, 2011, in Las Vegas, Nevada, at a special
event surrounding the 2011 MISS USA(R) Pageant.
Miss USA contestants, along with the reigning Miss USA Rima Fakih and
Miss Universe Ximena Navarrete, will help OPI unveil the Miss Universe
Collection at a private reception at Color, A Salon by Michael Boychuck at
Planet Hollywood Resort & Casino in Las Vegas. "This collection embodies the
pageants' femininity, grace and glamour, with a real sense of fun shown
through these shades," says Suzi Weiss-Fischmann, OPI Executive VP & Artistic
Director. "There is no better place to unveil the Miss Universe Collection
than in The City of Lights."
The Miss Universe Collection by OPI, featuring four new lacquers, will be
available in September. Adds Paula Shugart, President of the Miss Universe
Organization: "We couldn't have a better partner than OPI to create a
collection that captures the spirit and glamour of our pageants. With vibrant
colors and clever names, the OPI Miss Universe collection will be fashion
forward and striking just like our beauty queens."
In addition to launching the collection, Weiss-Fischmann will be a Miss
USA Pageant judge on the live telecast scheduled for Sunday, June 19 at 9
p.m. ET on NBC from the Planet Hollywood Resort & Casino in Las Vegas,
Nevada. The winner of Miss USA will go on to compete in the Miss Universe
competition on September 12, 2011, in Sao Paulo, Brazil.
OPI Nail Lacquers contain no DBP, Toluene, or Formaldehyde. OPI is
available at Professional Salons, including Beauty Brands, Beauty First,
Chatters, Dillard's, JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA.
For more information, visit www.opi.com. Follow OPI on Twitter
@OPI_PRODUCTS (twitter.com/opi_products) and become a Facebook fan
The Miss Universe Organization, a Donald J. Trump and NBC Universal joint
venture, is a global community empowering role models of beauty, health and
leadership for young women of today. The organization is dedicated to
partnering with charities around the world, and to increasing HIV/AIDS
awareness by focusing on women's health and reproductive issues. For more
information, visit: www.missuniverse.com or follow Miss Universe on
Facebook or Twitter @TheRealMissU.
Kate Tatem, ktatem at harrisshepard.com, for OPI Products Inc.
Tags: california, Los angeles, May 16, Nevada, Opi Products Inc.