Philips and OneVoice Win PRCA’s International Campaign of the Year

By Ketchum Ltd, PRNE
Tuesday, November 15, 2011

LONDON, November 16, 2011 -

Philips and OneVoice¹, a consortium of Omnicom public relations agencies led by Ketchum and Fleishman-Hillard, were honoured with the International Campaign of the Year for the “Wake Up the Town” programme at last evening’s PRCA Awards ceremony held in London. This award caps a banner year for Philips and OneVoice, which together won a number of awards in 2011 including a Cannes PR Lion and a Global SABRE Award, among others.

“This truly has been a year to remember, and it is an honour to stand alongside our clients today as their work is recognised by this distinguished panel of our peers,” said Avril Lee, partner and CEO, Ketchum Pleon London. “With each recognition, we are further encouraged to test the limits and raise the bar on the innovative ideas we offer our clients.”

In addition to winning the International Campaign of the Year award, Ketchum Pleon and its clients were recognised as finalists in the following categories:

Large Consultancy of the Year
Ketchum Pleon London

International Consultancy of the Year - Outside U.K.
Ketchum Pleon Germany

International Consultancy of the Year - Outside U.K.
Ketchum Pleon Spain

Public Affairs
“Shedding the Pounds”
Allergan with Ketchum Pleon and the Royal College of Surgeons

International Campaign
“Parallel Lines”
Philips with OneVoice¹

In October, the agency was named PRWeek’s International Consultancy of the Year, preceded by the London office being named a Top Place to Work in the United Kingdom by the Great Places to Work Institute, marking its sixth appearance on this prestigious list, and a Cannes PR Lion. Also in 2011, Ketchum was named a Top Place to Work in PR by PR News for the second straight year; was the winner of 20 SABRE Awards, including two Global SABREs; won several PRSA Silver Anvil and PRWeek Awards, including Campaign of the Year; was honoured as Greater China Consultancy of the Year by the Holmes Report; and was named to the InformationWeek 500 for the third year in a row.

Note to Editors

OneVoice is an alliance of Omnicom Group PR agencies led by Ketchum and Fleishman-Hillard, retained globally by Philips to work on its lighting, consumer electronics and healthcare business units.

About the PRCA Awards

The PRCA Awards have fast become the highlight of the awards season. Showcasing the best that the U.K. and international PR industry has to offer from both in-house communications teams and consultancies alike, the awards recognise the talent and impact of individuals, teams and campaigns.This year’s awards ceremony was held Tuesday, 15 Nov. 2011 at London’s Park Lane Hilton.

About Ketchum Pleon

Ketchum Pleon is one of the largest, most geographically diverse communications consultancies and the established European market leader. Worldwide, Ketchum has more than 2,400 employees in owned operations and operates in 70 countries with more than 100 owned and affiliated offices. Ketchum is a unit of Omnicom Group Inc. (NYSE:OMC). Additional information on Ketchum Pleon and its award-winning work can be found at

About Ketchum

Ketchum is a leading global communications firm with operations in more than 70 countries across six continents. Named 2010 Large PR Firm of the Year (Holmes Report and PR News) and the winner of an unprecedented three consecutive PRWeek Campaign of the Year Awards, Ketchum partners with clients to deliver strategic programming, game-changing creative and measurable results that build brands and reputations. For more information on Ketchum, a unit of Omnicom Group Inc. (NYSE:OMC), visit

Contact: Robyn Massey, +44(0)20-7611-3658, robyn.massey at

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