POOL Inc. Offers 'Funky Effects' - New iPhone Application Allowing You to Create Your Favorite Atmosphere

Essential Tool for Gatherings, Parties - Available on App Store

TOKYO, December 1 - POOL Inc., which provides cross-media marketing services, has released
the "Funky Effects" iPhone application that contains recordings of special
effects and comments that dramatically spice up scenes in everyday life,
while letting users add their own special effects and messages. With one
press of the iPhone to play back the sound effect that fits the scene, it is
aimed to liven up the atmosphere with an exciting sound or turn it down with
a depressing sound by using this new type of entertaining communication tool.

(Photo: www.newscom.com/cgi-bin/prnh/20091125/FUNKYEFFECTS)

This application is based on the concept of "using the iPhone platform to
provide enjoyment and fun for many people." The illustrations are by the
popular illustrator with a unique touch as seen in "Smart Moteryman Kouza."

As indicated by the key phrase "Showtime in an instant with a single
push!" the application has functions including [1] Quiz Show Mode that
creates quiz show sound effects (the sound made each time when a question is
given and a correct or incorrect answer is given, or when the sound of the
audience is needed, etc.), [2] Pay Attention Mode with one-liners such as
"Nandeyanen?" (Why on earth?) and "Donaiyanen?" (How on earth?) used by the
straight man in Japanese comic duos, and [3] My Memory Mode that can be used
as a sampling machine for recording and inputting the user's favorite sounds
and lines.

As the recorded sound can be exchanged with other iPhones via Bluetooth,
users can record their bosses' mannerisms, short performances by colleagues,
grumbles given by spouses and cute comments made by children to share with
their friends. The icons and photos can also be freely configured.

The application, put on sale from November 30, is available on the App
Store for US$2.99/1.45 euros. To commemorate the application's release, it
will be available at the special price of US$0.99/0.48 euro until December
31. It also has a useful function for immediately displaying the login screen
when notifying friends by Twitter. You might hear quiz show sounds at a
variety of parities very soon.

    About POOL Inc.
    Address: Shinagawa-ku, Tokyo
    President: Tomoya Nakamura

    Contact:
    Tomoya Nakamura
    POOL Inc.
    Tel: +81-3-3787-5490
    e-mail: info@pool-side.jp
    URL: www.pool-side.jp/iphone/
    URL: www.youtube.com/watch?v=nZYbinTGdTU

    Image Attachments Links:
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Tomoya Nakamura, POOL Inc., +81-3-3787-5490, info at pool-side.jp