PTV Launches Broad Range of Services for the Global Biopharmaceutical Industry

OXFORD, England, February 19, 2010 - PharmaTelevision Ltd announced today the launch of major new services to
meet the growing demand for the production and dissemination of rich media
content in the pharmaceutical and biotechnology sector. The company, a
subsidiary of PharmaVentures, already provides the only online television
channel dedicated to the bio-pharma industry, offering daily television news,
analysis and feature interviews.

The new services include PharmaTelevision Production Services that
provides unique and powerful ways for companies to communicate to industry
stakeholders, as well as PharmaTelevision Conference Services, which aims to
better disseminate important communications from the many business
partnering, logistical, and scientific conferences within the industry. A
third service, PharmaTelevision Technical Services, helps pharma and biotech
companies to customise and integrate content into their existing
infrastructure to drive value for their internal users.

Fintan Walton, CEO, PharmaTelevision, says, 'PharmaTelevision is now
recognised as the authoritative rich media channel for our industry. We have
achieved that through close cooperation between industry leaders and our team
of professional television journalists and producers to deliver programming
that is second to none. The launch of these new services is a natural
progression for us. We can deliver not only the highest production values,
but also qualified audiences through our own media platform, as well as
through our syndication partners. And that is what our clients are looking
for.'

Anne Vindenes Allen, Chief Operating Officer, PharmaTelevision Ltd,
continues, 'Our industry is waking up to the impact of video. And
PharmaTelevision is a show case of how video should work in the new
multi-media, multi-tasking, multi-access environment. We have developed our
technology platform very carefully to offer a user experience that
effectively turns our video platform into an intelligence tool kit. Our
pharma clients are content hungry but time poor, and the technology that we
have developed, that includes rich text transcription, iPhone alerting, and
in-video 'jump to chapter' features, has been very well received by some of
the very largest companies in the sector.'

PharmaTelevision's new services are aimed at biopharma companies, as well
as those offering conference and information services to the pharmaceutical
sector. Ms Allen concludes, 'We have the pharma industry knowledge, the
production expertise and the technology in place. Ultimately, this gives us
confidence that we can fulfil the purpose of each and every video -
delivering the right message, in the right way, to the right audience'.

Notes to Editors:

PharmaVentures(R) (www.pharmaventures.com) is a leading
international corporate advisory firm supporting its clients' growth
ambitions in the health care industry. It comprises two divisions:
PharmaVentures Corporate Advisory and PharmaVentures Business Media which
produces the highly popular PharmaDeals(R) range of intelligence products
including analysis tools and reports as well as the world's first dedicated
online pharmaceutical television channel PharmaTelevision(R).

PharmaTelevision (www.pharmatelevision.com) is the groundbreaking
online TV channel for the biopharma industry, offering daily television news,
analysis and feature interviews with industry leaders. Since May 2006, it has
rapidly grown and the channel now boasts a global audience of 10,000+ viewers
including top industry executives.

PharmaTelevision is produced by professional television industry experts
using professional studios worldwide as well as its own studios in Oxford,
England. PharmaTelevision News is a daily 'must see' news service broadcast
worldwide. PharmaTelevision's new services are:

PharmaTelevision Technical Services
www.pharmatelevision.com/TechnicalServices.aspx

PharmaTelevision Conference Services
www.pharmatelevision.com/ConferenceServices.aspx

PharmaTelevision Production Services
www.pharmatelevision.com/ProductionServices.aspx

Now in its 12th year, PharmaVentures is based in Oxford, UK, employs over
30 people, many educated to PhD level. It is active worldwide, including the
USA and AsiaPacific. The company works for a variety of clients from
start-ups to global pharmaceutical corporations, their advisors, investment
companies and governments.

    For further information please contact:
    Lisa Holloway
    Marketing
    +44(0)1865-332716
    lisa.holloway@pharmaventures.com

For further information please contact: Lisa Holloway, Marketing, +44(0)1865-332716, lisa.holloway at pharmaventures.com