Saxo Bank Launches New Equity Platform Providing Private Investors With Institutional-Style Trading and Analysis Tools

COPENHAGEN, March 22, 2010 - By covering over 11,000 single stocks with in-depth company analysis and
introducing an innovative trading panel, Saxo Bank predicts that its new
Equity Platform will help double its number of clients over the next two
years.

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Saxo Bank today launches the new Saxo Equity Platform. Saxo Bank is known
for its trading platform, Saxo Trader, and the new Equity Platform, an
addition to the existing, was developed following the rise in execution only
services and is intended to meet the demand for more complex trading
techniques as well as more and better analysis tools. It enables transparent
and straight forward trading of more than 11,000 stocks listed on 23 major
exchanges worldwide, 6,000 Single Stock CFDs, 800 Exchange Traded Funds and
20 index-tracking CFDs.

The platform allows clients to easily use peer groupings to find
comparable companies and compare investments to peer averages. Furthermore,
the platform includes share price performance, operational performance and
valuation multiples including three years forecasts of aggregated analysts
estimates, enabling clients to explore stock price sensitivities to
commodities, currencies and interest rates. This depth of fundamental data
was previously unavailable to private investors. In addition, the platform
allows users to exchange information with other Investors to validate the
decision making process, offering opportunities to hedge their portfolio
risks through techniques such as shorting CFDs.

According to the World Wealth Report 2009 (
www.ml.com/media/113831.pdf ) by Merrill Lynch and Capgemini, almost
half the world's richest investors have lost confidence in their fund and
wealth managers since the financial crisis unfolded. Saxo Bank believes its
new equity platform will attract investors who are looking to make investment
decisions based on substantiated and peer-reviewed information.

Commenting on the launch, Jeff Saul, Head of Group Equities at Saxo Bank
said:

"Most platforms only allow traders to buy and sell stocks without any
risk minimization. The Saxo Equity Platform enables clients to invest in a
specific stock, buy a basket of comparable companies, and short sell a
comparable company or the index with a CFD - all with a few clicks. The
intuitive lay out of the platform as well as the simplicity to obtain
information and place orders is why we expect the new platform will double
our client numbers over the next two years."

Driven by powerful analytics, the Saxo Equity Platform also includes a
research centre covering the 11.000 largest global companies with detailed
company profiles, including five years of historical data and three years of
forward consensus estimates on profit and loss, balance sheet, cash flow and
operational performance as well as valuation. To help investors manage their
risk, the research centre also includes company labelling such as; growth
focus, growth rate, beta, financial risk, operational risk, cyclicality and
revenue splits by division and geography.

To enable online discussion and feedback on investors' investment ideas,
Saxo Bank has added investment information and discussion facilities from the
multi-language online investor forum EuroInvestor, which it acquired a 39%
stake of in March 2009. EuroInvestor attracts 1.8 million unique users per
month from across Europe.

In a joint statement, the founders and co-CEOs of Saxo Bank, Kim Fournais
and Lars Seier Christensen commented:

"We believe that investor communities and financial news portals have an
important role to play in the future market of financial services. That was
why we acquired a stake in EuroInvestor. Saxo Bank's new equity platform now
bridges the online universe of the communities and the trading platforms of
the Bank. The new Saxo Equity Platform will be pivotal for the industry and
will support investors who have lost trust in advisors from the traditional
banks and brokerage houses following the financial crisis."

    Media enquiries:
    Saxo Bank:

    Kasper Elbj0rn, Head of Group Public Relations
    +45-3977-4300
    press@saxobank.com

    Jeff Saul, Head of Group Equities
    +45-2020-1032

Media enquiries: Saxo Bank: Kasper Elbj0rn, Head of Group Public Relations, +45-3977-4300, press at saxobank.com; Jeff Saul, Head of Group Equities, +45-2020-1032