Second Annual Latin America 'Green Exchange Conference' Hosted by Informex Focuses on a Sustainable Future for Chemistry

By Informex, PRNE
Wednesday, February 9, 2011

PRINCETON, New Jersey, February 10, 2011 - Informex (, the leading meeting place for buyers
and sellers of high-value chemistry for a broad range of applications, today
announced details of its second Latin American Green Exchange Conference,
which returns in 2011 to Sao Paulo, Brazil. The event will be held in
September 2011, with further details to be announced in due course.

The 2011 event follows the success of the inaugural Informex Latin
America conference in 2010, which was well received by attendees and sponsors
alike and saw the participation of companies such as Petrobas, Purac, Bunge,
and Base Quimica, as well as a number of trade associations, including
Abiquim, Abifina, Abpol, Andef, Associquim, CIB, Sindag, SOCMA and UK Trade &
Investment. This year's event aims to address the significant shortage of
green technologies in the global market and will present several networking
opportunities including catered lunch for all delegates. The Green Exchange
Conference will feature a session-only format which will help to focus on
education and collaboration during the event. These sessions will feature
international participation from sponsors, speakers, and delegates to give a
truly global perspective on sustainability.

"The 2011 event promises to expand on the format and offer visitors more
options to maximize their participation," commented Jennifer Jessup, Global
Brand Director for Informex. "One of the main goals of this conference, in
addition to information exchange and networking, is to increase the national
and international level of knowledge of green chemistry, environmental
chemistry, and chemistry for sustainability in Brazil. The Brazilian market
has access to healthy, safe, and readily available materials that are
consistent with green chemistry initiatives. Based on this, Brazil has seen
increasing activities in green chemistries and makes a logical choice to host
an event such as this one."

Informex identified the need for a Latin America event based on trends in
global market demand. Over the past ten years, the specialty chemical and
pharmaceutical market in the region has seen steady growth and many
international organizations have responded to this by setting up operations
in the country. This expansion of the market in Latin America was spurred
after Brazil was named as one of the BRIC emerging markets in 2001*. Since
then, the market has lived up to, and even surpassed expectations for growth.

For more information on the Green Exchange Conference please visit:

UBM Live (UBM Live) is a wholly owned subsidiary of United Business Media
plc (LSE: UBM) a leading provider of business information services to the
maritime, travel, fashion, technology, healthcare, media, and property
industries. UBM offers services in trade shows, online, news distribution,
and publishing to customers across the globe. Its brands are represented in
more than 30 countries and are organized into specialist teams that serve
their business communities helping them excel in their market by working
effectively and efficiently. For more information, go to

About Informex: Organized by UBM Live, Informex is the leading meeting
place for buyers and sellers of high-value chemistry for a broad range of
applications. As the premier, must-attend event in the chemical industry for
the past 27 years, Informex is a marketplace for networking and doing
business in the fine, custom and specialty chemical manufacturing industry.
The show traces its origins to a group of members from the Society of
Chemical Manufacturers and Associates (SOCMA) who were looking for an annual
place to meet and do business. Each year the event brings together an
international mix of more than 4,000 fine and specialty chemicals
professionals and 500 exhibitors for the all-encompassing 4 day event.

Company Contacts, Jennifer Jessup, Global Brand Director, UBM Live, +1-609-759-4707, jennifer.jessup at; or Media Contacts, Impress Public Relations, Richard Kerns, +44-(0)-161-728-5880, richard at, or Beth Willers, +1-503-928-7828, beth at

will not be displayed