Survey Sampling International (SSI) Names Marina Repina as Director of Business Development in the Russian Federation

By Survey Sampling International ssi, PRNE
Sunday, June 19, 2011

SHELTON, Connecticut, June 20, 2011 -


SSI, the world’s leading provider of sampling solutions to the
market research industry, announced today that it has named Marina
Repina as its Director of Business Development in Russia. Ms.
Repina will be developing and strengthening client relationships in
the growing Russian market.

“With more than 10 years of marketing and market research
experience in Russia, Ms. Repina brings invaluable knowledge of
online research to her new role,” says Michel Guidi, SSI’s Managing
Director, Europe.  ”Having built a Russian panel in the latter
part of 2010 for international clients, SSI now expands its access
even further with multi-source reach to more than 100,000 people.
 We are excited to expand our service in the Russian market by
adding Marina to our European team.  Her extensive experience
will help us establish new client relationships, as well as extend
existing ones, by helping customers build effective sampling plans
that support their research goals.”

“With its fast-changing environment of manufacturers and service
providers-—both from the domestic market and from abroad-—Russia
has a growing need for detailed and comprehensive market
information,” adds Ms. Repina.  ”There is a high demand for
consumer insights to help answer critical market questions, such as
what drives brand decisions, which advertising stimulates purchases
and which attributes brands lack.  With its science-based
methods and technologies and its legacy of strong client
satisfaction, SSI is uniquely able to support this increasing
demand for better market information.  SSI’s combination of
methodological excellence and customer service greatly appeals to
me and drove my decision to join the company.  We will be at
ESOMAR’s event in Moscow on 21st June-—entitled: Russia 2011
Research Horizons
-—where we look forward to meeting our new
customers and discussing the benefits of the powerful support SSI
can bring them.”

Ms. Repina Brings
Diverse Experience to SSI

Before joining SSI, Ms. Repina worked for 10 years in marketing
at L’Oreal Russia, most recently as Marketing Director.  Ms.
Repina began her career as a brand manager, and has worked with a
number of companies serving different consumer segments.  With
her strong marketing experience, Ms. Repina has a profound
knowledge and strong passion for market research.  

Ms. Repina graduated from Moscow State University in 2001 and
has an MBA in International Marketing.

About Survey
Sampling International

Survey Sampling International ( href="www.surveysampling.com/">www.surveysampling.com)
is the premier global provider of sampling solutions for survey
research. SSI reaches respondents in 72 countries via Internet,
telephone and mobile/wireless.  Value-add services include
questionnaire design consultation, programming and hosting, and
data processing.  SSI serves more than 2,000 clients,
including 48 of the top 50 research organizations. Founded in 1977,
SSI has 17 offices in 15 countries.

Ilene Siegalovsky, Vice President, Global Marketing, +1-203-567-7230, ilene_siegalovsky at surveysampling.com

YOUR VIEW POINT
NAME : (REQUIRED)
MAIL : (REQUIRED)
will not be displayed
WEBSITE : (OPTIONAL)
YOUR
COMMENT :