The Rezidor Hotel Group Opens Hotel Missoni Kuwait

BRUSSELS, March 30, 2011 - The Rezidor Hotel Group, one of the fastest growing hotel companies in
the world, has opened Hotel Missoni Kuwait in collaboration with the iconic
Italian fashion house Missoni. The unique property featuring 169 rooms is
Rezidor's second Hotel Missoni - the very first member of this young and
fashionable lifestyle brand opened in June 2009 in Edinburgh, Scotland.

Hotel Missoni Kuwait (www.hotelmissoni.com/ ) is part of the
Symphony Centre, a boutique emporium located in the shopping district of
Kuwait City. Inspired by the Arabian Gulf and the culture of Kuwait, creative
director Rosita Missoni combined her signature use of vibrant patterns and of
bold colour, with the local look and culture.

Rosita commented: "Hotel Missoni offers a surprising experience of style,
glamour and hospitality. The interiors are intended to make our guests feel
welcome and comfortable. The brilliant golds, turquoises and sand colours
take their inspiration from the land and sea of Kuwait. I am especially
pleased with the creation of a palm and cacti terrace garden reflecting the
precious local nature."

The property offers 169 sea-facing rooms. The room rates come
all-inclusive of world-class services including breakfast, laundry,
high-speed wireless internet, free local calls, movies on demand, and the
minibar. The hotel also features extensive meeting space, a modern high-
performance aiming gym, a steam room, a sauna and a pool deck overlooking the
city.

"Hotel Missoni Kuwait is a fantastic addition to the Rezidor's growing
portfolio across the Middle East. Opening a Hotel Missoni here is a true
celebration for our company, as it was in Kuwait where we once opened our
first international hotel outside Scandinavia. Hotel Missoni Kuwait will
further strengthen our presence in the region and reinforce our position as
one of the leading international hotel operators. A combination of design,
lifestyle and technology will bring a unique lifestyle experience - as soon
as you walk through the doors, you'll know it's Missoni," said Kurt Ritter,
president and CEO of Rezidor.

Hotel Missoni Kuwait offers food and beverage concepts: The Italian
restaurant Cucina lies at the heart of the hotel and offers authentic Italian
cuisine while the Luna restaurant, located on the 18th floor, serves a fusion
of Arabic-oriental and Mediterranean cuisine. For lighter meals, Choco Café
offers pastries, chocolates and a selection of savoury dishes, and the Pool
Bar serves continental cuisine.

State-of-the-art technological design elements ensure that every guest's
stay is seamless, using iPads for check-in, the latest Bang & Olufsen TVs in
guest rooms, and Magic Mirrors, present in the suite bathrooms which enable
guests to convert their bathroom mirror into a television, at will.

Carefully crafted with well-travelled individuals in mind - particularly
those with a strong interest in design, an understanding of food, and a
craving for an authentic experience - Hotel Missoni Kuwait will be staffed by
over 17 nationalities, speaking more than 14 languages.

About The Rezidor Hotel Group:

The Rezidor Hotel Group is one of the fastest growing hotel companies in
the world. The group features a portfolio of more than 400 hotels in
operation and under development with 86,300 rooms in over 60 countries,
including a wide range of hotels in Berlin (
www.radissonblu.com/hotels/germany/berlin), hotels in Amsterdam
(www.radissonblu.com/hotels/netherlands/amsterdam) and hotels in
London (www.radissonblu.com/hotels/united-kingdom/london).

Rezidor operates the brands Radisson Blu Hotels & Resorts, Park Inn by
Radisson and Country Inns & Suites in Europe, Middle East and Africa, along
with the goldpoints plusSM loyalty programme for frequent hotel guests. Under
a worldwide licence agreement with the iconic Italian fashion house Missoni,
Rezidor also operates and develops the new lifestyle brand Hotel Missoni.

    PR Contact:
    Christiane Reiter
    Director Corporate Communication
    The Rezidor Hotel Group
    Avenue Du Bourget 44
    B-1130 Brüssel
    Belgien
    +32-2-702-9331

www.radissonblu.com

PR Contact: Christiane Reiter, Director Corporate Communication, The Rezidor Hotel Group, Avenue Du Bourget 44, B-1130 Brüssel, Belgien, +32-2-702-9331