UBM TechInsights Identifies 5 Trends That Will Shape the Mobile Industry in 2011

By Ubm Techinsights, PRNE
Wednesday, February 9, 2011

Evaluation of Patent Trends, Technology Evolution, and Product Innovation Indicates Potential Winners and Losers in the Technology Battles Facing Mobile Industry

OTTAWA, Ontario, February 10, 2011 - UBM TechInsights (www.ubmtechinsights.com) today released five key
predictions about the future of the mobile industry based on its in-depth
research on patent trends, technology evolution, and product innovation.
These five trends will be of strategic importance to most players in the
mobile communication industry in 2011, including smartphone and tablet
computing OEMs, semiconductor suppliers, and intellectual property
professionals, as well as companies in related sectors like the medical
devices space.

"We all know that the pace of innovation in the mobile industry is rapid
and the competition is fierce. Nobody can afford to rest on their laurels,"
said Jeff Brown, vice president of business intelligence at UBM TechInsights.
"But when we compound these factors with technology convergence, industry
consolidation, increased intellectual property assertion and the rise of
China as an emerging global powerhouse, we have a formula that could change
the playing field in the global mobile ecosystem."

UBM TechInsights' top five predictions for the mobile industry are:
(www.ubmtechinsights.com/trends)

    1. Patent assertion and litigation will continue, along with the cost of
       settlements.
    2. China will shift from emulation to innovation, challenging the current
       market leaders.
    3. Smartphones will change the face of the medical devices industry.
    4. The tablet market will rapidly consolidate around two platforms,
       leaving some big players in the dust.
    5. Advances in semiconductor integration and packaging will fuel
       unprecedented mobile product performance in compact form factors.

Details about these trends and related analysis can be found at
www.ubmtechinsights.com/trends.

"These trends show how interconnected the technology, marketing and
intellectual property aspects of the mobile industry have become," said David
Carey
, vice president of technical intelligence at UBM TechInsights.
"Everyone from product designers and marketers to intellectual property staff
must stay up-to-date on the rapid evolution of the industry and its
underlying technologies."

UBM TechInsights will feature its portfolio of intellectual property
consulting, business intelligence and technical intelligence products and
services at Mobile World Congress, Booth 2B93, Hall 2.

About UBM TechInsights

UBM TechInsights provides professional services and essential
intelligence to manage technology and Intellectual Property (IP) portfolios.
With over 20 years of experience in technical analysis and IP matters UBM
TechInsights provides a comprehensive IP management process that delivers
maximum strategic advantage and financial returns for customers around the
world. The company provides information and customized services in IP,
Technical Intelligence, and Business Intelligence for each stage of the IP
lifecycle. Global markets served include Automotive, Clean Technologies,
Consumer Electronics, Investment, Legal, Medical Devices, Semiconductors, and
Software. For more information, please visit www.ubmtechinsights.com.

Jill Perry, Senior Marketing Manager of UBM TechInsights, +1-613-576-0144, jperry at ubmtechinsights.com; or Marisa Marzano, PR for UBM TechInsights, +1-705-484-5105, mmarzano at ubmtechinsights.com

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