Vibrant, Contextual Ad Leader, Grows UK Premium Publisher Network

By Vibrant, PRNE
Tuesday, February 15, 2011

LONDON, February 16, 2011 - Vibrant, the global leader in premium contextual advertising
solutions, announced today it has increased its UK portfolio of premium
publishers, building its reach to include 21 million new page impressions for
its top brand advertiser clients.

Vibrant's contextual advertising reaches 62% of the UK internet
population - 27 million unique users [comScore, November 2010] - in key
sectors including Technology and Business; Automotive; Lifestyle; Food&Drink;
and Sports categories.

New in-text publishers signed include the Spectator, which has 2.5
million page impressions and is focused on Politics and Culture. Also,
eHow.co.uk, an online destination helping millions of people accomplish tasks
by offering trusted advice, through articles and videos, and is one of the
leading sites in its sector.

Other publishers now working with Vibrant exclusively include
Netrepreneurs and Access World covering Technology; Burst Media UK and
Anorak, covering Lifestyle; Cook it Simply and Cook.co.uk covering Food
&Drink; and PERFORM targeting the Sports community. Vibrant retained
long-standing in-text partner Honest John an Auto site, following a pitch in
January 2011.

Doug Stevenson, Vibrant Co-founder and CEO says, "Vibrant is focused on
growing its network of 6,000 premium publishers and offering advertisers an
unrivalled breadth of reach and quality of audiences globally. We work with
the world's leading companies, providing contextual solutions that connect
with relevant publisher content and create powerful brand experiences for
consumers."

Ian Cunningham, Company Director at Netrepreneurs adds, "We are thrilled
to be partnering with Vibrant, an experienced and well-established contextual
advertising specialist. We feel that their premium offering fits perfectly
with both our brand and audience."

About Vibrant

Vibrant is a world leader in contextual technology aligning billions of
words across the internet with relevant video, information, tools, and
advertising. With over 6,000 premium publishers, reaching more than 225
million unique users per month (comScore, November 2010), Vibrant gives top
brand marketers the opportunity to deliver highly targeted advertisements
within premium Web content and offers publishers premium editorial tools to
re-circulate users throughout their websites. Vibrant works with top brand
advertisers such as Microsoft, General Motors, Unilever, Sainsbury's and
Hewlett Packard.

The company was founded in 2000 and has offices in London, New York,
Boston, Detroit, Chicago, San Francisco, Los Angeles, Paris, Hamburg, Munich
and Dusseldorf. Vibrant's rapid growth has been recognised by the Inc. 500
and Deloitte Fast 50 lists, and in the UK: Media Momentum 2006, 2007 and 2008
and Sunday Times Tech Track in 2004 and 2005. For more information, visit:
www.vibrantmedia.co.uk or www.hyperlinkevolved.com or
www.facebook.com/vibrantmedia or twitter.com/vibrantmedia.

Further information: Paula Evans, Marketing Manager, Vibrant UK : +44(0)207-239-0102 / paula.evans at vibrantmedia.com; Lorette Nettar, PR, Vibrant UK: +44(0)7968-521-684 /
lorette.nettar at vibrantmedia.com

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