WDSL Selects DediPower to Host E-commerce Sites

Leading Northern Ireland eCommerce Provider Opts for UK-Based DediPower to Provide Best Hosting Support for Retail-Based Websites

READING, England, July 14, 2010 - DediPower, a leading provider of Managed and Cloud Hosting solutions, has
been chosen by leading Northern Ireland digital consultants Web Design
Solutions Ltd (WDSL) to provide the infrastructure and support required to
host its expanding base of aspiring brands, independent fashion labels and
online retailers including Paul's Boutique, Bullfrogs, TUK Shoes and Peekaboo
Clothing.

Selected for its ability to provide dedicated support; and robust and
reliable server platforms, DediPower is ensuring that WDSL's e-commerce sites
are up and running 24/7. The new managed hosting platform is also providing
additional capacity to service WDSL's rapidly expanding digital marketing
offerings.

DediPower is supplying WDSL with a proven hosted server solution
comprising shared and dedicated client servers together with full system
consulting, hosting and management including in-depth technical support. The
service includes a real-time web log and monitoring system for rapid issues
handling and rectification; and client configurable settings for remote
updating, firewalling and flexible control.

Nigel Brown, Technical Director of WDSL, explains, "The success of our
sites depends on the customers' online experience - interactivity has to be
fast; options and detailed specifications instantly accessible; and purchase
routes always available. A high quality, consistent hosting environment is,
therefore, vital."

"While many hosting companies promise robust systems, often the
reliability is just not there. DediPower was the only one that offered us a
bespoke and flexible technical solution backed up by full-scale system
support and dedicated service as part of its standard service level
agreement. It ensures 100% availability, eliminating unplanned downtime and
keeping our e-commerce sites open for business 24/7. DediPower is the only
hosting partner we have used in the past 12 years which offers us a totally
reliable, risk-free solution AND the ability to get things done - quickly and
well."

Craig Martin, CEO of DediPower, adds, "DediPower already provides
hosting solutions to many of the UK's top digital marketing agencies. We are
now seeing more e-commerce specialists, like WDSL, moving to DediPower's
managed and cloud hosting platforms. Our goal, is to help them become more
successful, by freeing them to concentrate on what's important - creatively
servicing their clients without worrying about maintaining the hosting
platform. Our processes and support are designed to minimise any risk of
downtime to ensure their sites stay live; giving their clients a better
service and consumers a consistent on-line experience."

About DediPower Managed Hosting

A leading UK provider of managed hosting and data centre solutions,
DediPower makes internet and eBusiness innovation a reality and delivers
outstanding ROI for organisations of all sizes. Current clients include Sony,
Virgin, itv, NHS, TweetMeme and many of the UK's leading digital agencies
including Bluehalo, Deeson eMedia and DCH.

Focused on delivering service excellence through its Support with
Passion(R) philosophy, DediPower's enterprise class data centres offer 100%
availability and accredited data security including ISO 27001/27002 to
support business critical, data-rich, ecommerce, interactive and web-based
applications.

DediPower provides bespoke managed hosting, managed private cloud,
virtualisation, multi-server clusters, and co-location services. DediPower is
a winner of numerous hosting awards and is a Microsoft Gold certified partner
and RedHat Ready hosting partner. DediPower's headquarters is located in
Reading Berkshire, UK. For additional information, visit
www.dedipower.com or follow DediPower via Twitter,
twitter.com/dedipower.

www.dedipower.com

DediPower Contact: Guy Tarring, DediPower Managed Hosting, Tel: +44(0)870-252-3600, E-mail: info at dedipower.com; Press Contact: Claire Hutchison, CCgroup, Tel: +44(0)118-920-7650
E-mail: dedipower at ccgrouppr.com